Marketing Specialist

Hace 1 semana

Puebla de Zaragoza Pue, Puebla (municipio); Estado de Puebla, México Amboss Jornada completa
Hi, we are AMBOSS, and we are looking for an experienced marketing professional to drive our growth across Latin America Watch our video to explore what makes us unique. As the LATAM Marketing Specialist, you will own the development and execution of localized, culturally relevant marketing strategies to grow our market share and revenue across Spanish-speaking markets. You will work cross-functionally with global teams (CRM, Performance Marketing, Creative, Product) while adapting initiatives to local market nuances, language differences, and region-specific behaviors . Develop a strong understanding of LATAM markets, including local exam systems, education structures, and differences between students and physicians Adapt global messaging to local cultural and linguistic contexts , ensuring the messaging is relevant for regional needs and behaviors Plan and execute multichannel campaigns across CRM, Paid Social, SEM, SEO, and organic social, leveraging relevant channels (e.g., Meta, WhatsApp) in the region Monitor and optimize campaigns, using data to drive continuous improvement across acquisition, activation, and retention funnels Own end-to-end project management and collaborate cross-functionally with global teams, ensuring alignment and building scalable best practices across LATAM Fluent English and Spanish. Portuguese is a plus 3+ years of experience in digital marketing from Strong understanding of multichannel marketing (CRM, Paid Social, SEM, SEO, Social Media), including Meta, WhatsApp) Experience developing and implementing marketing strategies, including positioning, value propositions, and localized messaging work with limited data to design and execute impactful marketing initiatives Employing a data-driven approach to decision-making, leveraging limited data sets to generate actionable insights and informed strategies. High level of adaptability and cultural sensitivity across diverse LATAM markets Internal & external trainings, workshops & hackathons, AI cross-talks & seminars, Blinkist access, and more..) Access to our offices in Cagliari and Cape Town, visit the HQs, Berlin in summer) Check out the full list of benefits below: That's why we are committed to fostering an inclusive, respectful, and supportive environment where everyone—regardless of gender, age, ethnic or cultural background, religion, disability, sexual orientation, gender identity—is valued and given equal opportunity to thrive. As AMBOSS operates across multiple international markets and diverse verticals, there may be another opportunity where you can make an even bigger impact.