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SEO Specialist (Full-Time, Remote) Company: Outwork'em Digital Location: Remote (South America)
Employment Type: Full-Time
About Us Outwork'em Digital is a results-driven digital marketing agency specializing in SEO, website development, and lead generation across North America. 80% of our clients are partners with HVAC companies, contractors, healthcare providers, and home service businesses to help them dominate their local markets through strategic SEO and digital marketing. The Role We're seeking a skilled SEO Specialist who can own the complete SEO function for our client portfolio. This is a hands-on role where you'll execute comprehensive SEO strategies while working behind the scenes with our client success team. You'll be the technical SEO expert who drives measurable results for local service businesses without direct client interaction.
What You'll Do SEO Strategy & Execution:
Develop and implement comprehensive SEO strategies for local service business clients
Conduct in-depth keyword research targeting local and service-specific search terms
Execute on-page optimization including meta tags, content structure, internal linking, and technical SEO elements
Build and manage link building campaigns to improve domain authority and local rankings
Create content strategies that align with client business goals and search intent
Monitor and analyze SEO performance metrics, providing actionable insights for improvement
Technical SEO Management:
Audit websites for technical SEO issues and implement solutions
Optimize site speed, mobile responsiveness, and Core Web Vitals
Manage schema markup, local business structured data, and rich snippets
Local SEO Expertise:
Optimize Google Business Profiles for maximum local visibility
Manage local citations, NAP consistency, and directory listings
Implement local link building strategies
Communicate SEO strategies, progress, and recommendations to our client success managers (non-technical team)
Translate complex SEO concepts into clear, actionable guidance for the team
Provide regular reporting and updates on campaign performance
4+ years of hands-on SEO experience with proven results (mid to senior level)
~ Deep expertise in local SEO and ranking local service businesses
~ Strong track record of improving organic rankings and driving qualified traffic
~ Fluent English proficiency (B2/B2+ level or higher) - must be able to communicate complex technical concepts clearly in writing and verbally
~ Proficient with WordPress and Elementor Pro - hands-on experience building, editing, and optimizing websites
~ Proficiency in SEO tools: Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, or similar platforms
~ Technical SEO knowledge including site audits, schema markup, and page speed optimization
~ Experience with content strategy and understanding of search intent
~ Ability to analyze data and translate insights into actionable strategies
~ Experience training or working with non-technical team members
Full-time stability with consistent client portfolio
Remote flexibility while making a real impact on local businesses
Opportunity to own the SEO function and see direct results from your work
A video speaking about why you would like this position. Your resume highlighting relevant SEO experience
# Brief overview of your SEO background and notable results you've achieved
# Examples of local SEO campaigns you've managed (rankings improvements, traffic growth, etc.)
We're excited to find someone who's passionate about SEO and ready to drive results for our clients
