Senior Email Marketing Specialist

hace 2 semanas


México DesignRush A tiempo completo

DesignRush, a B2B marketplace connecting brands with agencies, is seeking an experienced Senior Email Marketing Specialist to lead and execute high-impact email campaigns across newsletters, automation workflows, and lead nurturing funnels. The candidate must be a proactive and independent thinker who can take ownership of the tasks at hand and ensure timely and high-quality output through collaboration with other team members. Our platform offers four key values to users: Agency Rankings: Brands can view qualified agencies based on their expertise, location, clients, and various other factors. Awards: Agencies and brands can enter their finest work and compete for the best web logo, app, print, packaging, and video design awards. Marketplace: Businesses can post their projects at no cost and receive proposals from verified agencies. Trending Brands: Agencies and brands can feature their expertise and achievements via news, interviews, and trends articles to get noticed and recognized as an industry leader. We’re looking for an Email Marketing Manager whose main goal is to drive engagement and conversion through strategic, data-driven email marketing campaigns. You'll play a pivotal role in delivering value to our audience and generating qualified leads through targeted email workflows. Goals: Build and scale a revenue-generating newsletter and email automation funnel Create upsell and cross-sell flows tied to user intent and lifecycle stages Use automation, segmentation, and personalization to increase conversions Collaborate cross-functionally to ensure email tone, brand, and goals align We offer GROWTH, job stability, and a work culture that enables our teammates to excel in their careers. This is for a full-time, remote-work-at-home position. DesignRush is seeking to make IMMEDIATE hires. RESPONSIBILITIES: Plan, execute, and optimize weekly email newsletters and promotional sends, and manage the entire funnel Build and manage lifecycle automation : onboarding, dormant reactivation, upsell/cross-sell Lead segmentation strategies for agencies, brands, and different buyer profiles Work with design/content to ensure compelling creative and UX Analyze email revenue performance and deliver actionable recommendations Ensure compliance with GDPR, CAN-SPAM, and other email marketing regulations REQUIREMENTS: 5+ years in email marketing, preferably in B2B or agency/marketplace environments Proven success building email revenue funnels, ideally with upsell/retention mechanics Experience in ActiveCampaign, Mailchimp, HubSpot, Klaviyo, or Marketo Fluent written/spoken English with strong copy instincts Comfortable with HTML/CSS for minor adjustments Available between 6:00 a.m. and 3:00 p.m. ET Knowledge of AI tools and workflow automations Experience with B2B email automations for eCommerce or marketplace products is a strong plus RECRUITMENT STEPS: Apply via LinkedIn Have an intro call with our Recruiter Receive a short test Send back answers + CV Have an interview with our Hiring Managers Get feedback We kindly ask for your CV and all correspondence to be in English.



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