Part-Time Social Ads Specialist

hace 2 semanas

Ciudad de México BlueTuskr A tiempo completo

About Us BlueTuskr is a U.S.-based digital marketing agency specializing in e-commerce brands. As we continue to expand our paid advertising efforts across client accounts, we're looking for a part-time Social Ads Specialist with strong technical (conversion tracking) and analytical skills. This role is 100% focused on paid social advertising — not SEO, not organic social. What You'll Do As a Social Ads Specialist, you will work across a portfolio of social ad accounts for our clients, the majority of which are e-commerce sellers. Daily tasks include optimization, budgeting, monitoring, interpreting data and analytics, communicating campaign progress, and staying current on new strategies, techniques, and processes that can improve campaign performance. Platforms will primarily include Facebook and Instagram, with potential exposure to LinkedIn, Pinterest, and TikTok. We are looking for someone who is self-motivated, analytical, demonstrates excellent written and verbal communication skills, and can take ownership of campaign performance. This includes a strong understanding of post-iOS14 conversion strategies, audience targeting (lookalikes, custom audiences, interests, etc.), placements, and campaign structure. This person must also be able to maintain accurate conversion tracking, including pixel setup, event configuration, and event prioritization. More specifically, in this role you will: Execute and optimize paid digital marketing campaigns Measure and report campaign performance against goals (ROI and KPIs) Recommend, execute, and analyze testing strategies for clients Strategize ways to improve overall campaign performance Stay current on the latest paid ads trends and platform updates What We're Looking For 3+ years of proven experience managing paid social campaigns (especially Meta)2+ years of experience working within an agency environment (either in-house or servicing agency clients)2+ years of e-commerce experience What This Role Is NOT This is not an SEO role, not organic social media management, and not content creation or community management. If your experience is not primarily in paid advertising, this role is not the right fit. Time Commitment 20–25 hours per week. Remote. Ability to work during Eastern Time is required. Pay $23–$30 USD per hour, depending on experience. If you're passionate about paid social advertising and know how to drive results for e-commerce brands, we look forward to hearing from you

  • Part-Time Social Ads Specialist

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