Performance Marketing Manager
hace 12 horas
The core purpose of this role is to oversee customer acquisition and retention activity for the Mexico Fox One service, working in partnership with the US marketing team and their agencies.A SNAPSHOT OF YOUR RESPONSIBILITIES Manage, own, and optimize the overall SVOD marketing, constantly pacing and adjusting media spend to maximize ROI and drive improving efficiencies in Customer Acquisition Cost (CAC) relative to Lifetime Subscriber Value (LTV).Execute paid media strategies to acquire new subscribers for the DTC platform, overseeing and implementing targeted digital campaigns across key platforms such as Meta, Google, YouTube, and programmatic/CTV.Drive continuous acquisition performance and efficiency through multivariant testing that spans targeted customer cohorts, marketing creative, calls to action, and online/mobile channel strategies.Collaborate cross-functionally with internal stakeholders to:Brief, review, and optimize creative marketing assets, ensuring alignment with brand standards and campaign objectives.Optimize special pricing offers and discounts by partnering with pricing and business leadership.Enhance landing pages and customer journeys for paid transactions through collaboration with product and technology teams.Monitor, analyze, and report on campaign performance by sharing daily and weekly data/analytics and actionable insights to inform management on marketing performance and market trends.Craft, deploy, monitor, and report on various subscriber “win-back” campaigns to manage churn and drive recurring revenue.WHAT YOU WILL NEEDHighly analytical, quantitative, and data-driven.5–10 years of experience managing online performance marketing for a direct-to-consumer subscription or transactional business.Clear understanding of marketing financials within a recurring revenue business, including CAC:LTV and return on ad spend (ROAS).Extensive hands-on experience overseeing targeted digital ad campaigns on Google, Meta, Connected TV, and other online/mobile platforms.Experience with multi-touch attribution platforms, landing page design, purchase journeys, and tagging.NICE TO HAVE, BUT NOT A DEALBREAKER Streaming video subscription (SVOD) experienceSports-related performance marketing experience
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Performance Marketing Manager
hace 4 semanas
Mexico City Energía Real A tiempo completoBuscamos una persona extraordinaria para liderar nuestra estrategia de Performance Marketing y convertirse en el motor digital de generación de demanda para la empresa. El Performance Marketing Manager será responsable de planear, ejecutar y optimizar campañas multicanal, mejorar continuamente la conversión del website (CRO), operar el stack de marketing...
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Performance Marketing Manager
hace 4 semanas
Mexico City Energía Real A tiempo completoBuscamos una persona extraordinaria para liderar nuestra estrategia de Performance Marketing y convertirse en el motor digital de generación de demanda para la empresa. El Performance Marketing Manager será responsable de planear, ejecutar y optimizar campañas multicanal, mejorar continuamente la conversión del website (CRO), operar el stack de marketing...
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Performance Marketing Manager
hace 1 semana
Mexico City Life Academy A tiempo completoWe’re looking for a strategic, data-driven, and growth-obsessed Performance Marketing Manager to take our digital acquisition efforts to the next level. In this role, you'll have the freedom and ownership to build, launch, and scale high-impact campaigns across multiple channels, driving measurable ROI and accelerating our growth. If you thrive on...
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Performance Marketing Manager
hace 1 semana
Mexico City Scale Army Careers A tiempo completo2 days ago Be among the first 25 applicants Scale Army is a fast-moving recruiting agency that wins by speed, volume, and quality of candidate flow. Our recruiters move fast — and you keep them supplied with a nonstop pipeline of qualified candidates. You are the growth engine behind the whole operation. About the Role We’re looking for a Performance...
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Performance Marketing Manager
hace 1 semana
Mexico City Scale Army Careers A tiempo completo2 days ago Be among the first 25 applicants Scale Army is a fast-moving recruiting agency that wins by speed, volume, and quality of candidate flow. Our recruiters move fast — and you keep them supplied with a nonstop pipeline of qualified candidates. You are the growth engine behind the whole operation. About the Role We’re looking for a Performance...
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Performance Marketing Manager
hace 8 horas
Mexico City Fox Corporation A tiempo completoThe core purpose of this role is to oversee customer acquisition and retention activity for the Mexico Fox One service, working in partnership with the US marketing team and their agencies.A SNAPSHOT OF YOUR RESPONSIBILITIES Manage, own, and optimize the overall SVOD marketing, constantly pacing and adjusting media spend to maximize ROI and drive improving...
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Performance Marketing Lead
hace 6 días
Mexico City Peibo Fintech A tiempo completoPerformance Marketing Lead — Salesforce Expert ¿Te apasiona liderar estrategias de adquisición digital end-to-end y convertir datos en crecimiento real? Esta oportunidad es para alguien que combine visión estratégica, ejecución impecable y dominio de Salesforce Marketing Cloud. Tu misión Liderar la estrategia multicanal de performance y lifecycle...
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Performance Marketing Lead
hace 6 días
Mexico City Peibo Fintech A tiempo completoPerformance Marketing Lead — Salesforce Expert ¿Te apasiona liderar estrategias de adquisición digital end-to-end y convertir datos en crecimiento real? Esta oportunidad es para alguien que combine visión estratégica, ejecución impecable y dominio de Salesforce Marketing Cloud. Tu misión Liderar la estrategia multicanal de performance y lifecycle...
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Performance Marketing Project Manager
hace 1 semana
Mexico City Loan Mountain Capital A tiempo completoMUST READ - IMPORTANT NOTE FOR ALL APPLICANTS:Applicants are required to submit an introductory video to the Loan Mountain Capital Hiring Team to be considered for the position. Please send a 3-minute Loom video with subject line "Performance Marketing- Project Manager" covering the following topics to hiring@loanmountaincapital.com:Tell us about yourself...
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Performance Marketing Project Manager
hace 1 semana
Mexico City Loan Mountain Capital A tiempo completoMUST READ - IMPORTANT NOTE FOR ALL APPLICANTS: Applicants are required to submit an introductory video to the Loan Mountain Capital Hiring Team to be considered for the position. Please send a 3-minute Loom video with subject line "Performance Marketing- Project Manager" covering the following topics to hiring@loanmountaincapital.com: - Tell us about...
