Planner - Market and Brand Strategist

hace 2 horas

Mexico City Mappa A tiempo completo

Location: LatAm Remote, but deep knowledge of the Guatemala market and other Central American Markets are preferrableRemoteFull-Time1.600 USDJob DescriptionWe are looking for a knowledgeable and strategic Planner with expertise in market analysis, consumer behavior, and industry trends. The ideal candidate will play a crucial role in informing our team with insights to establish effective strategies. Guatemala will be the initial focus market, and the Planner will be responsible for crafting the product roadmap and developing brand strategies.ResponsibilitiesMarket and Consumer UnderstandingPossess in-depth knowledge of the market, consumers, and industry dynamics.Stay updated on market trends, competitor activities, and consumer preferences.Strategic PlanningDevelop brand strategies that align with market needs and business objectives.Unite brand goals with market requirements, ensuring a seamless connection between the brand and its audience.Actionable PlansStructure actionable short, medium, and long-term plans to drive brand success.Translate strategic objectives into tangible and measurable actions.Product RoadmapEstablish and oversee the product roadmap, considering market demands and growth opportunities.Collaborate with cross-functional teams to ensure alignment with overall business goals.Understand and leverage data to derive meaningful insights.Translate data-driven insights into tangible and effective actions.QualificationsProven experience as a Planner or Strategist with a focus on market and brand strategies.Deep understanding of market dynamics, consumer behavior, and industry trends.Ability to develop comprehensive and effective brand strategies.Strong analytical skills to interpret data and derive actionable insights.Experience in structuring plans of action for short, medium, and long-term objectives.Excellent communication and collaboration skills. #J-18808-Ljbffr

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