E-Commerce Brand Manager

Job Summary: We are seeking a versatile E-commerce (Amazon) Brand Manager who will serve as both a strategic account partner and operational expert for our TikTok e-commerce initiatives. This dual-role position combines hands-on shop management with client relationship management, requiring strong analytical skills, exceptional communication abilities, and deep understanding of social commerce dynamics. Key Responsibilities TikTok Shop Operations Create and manage promotional campaigns, including discounts, flash sales, and participation in monthly TikTok seller programs Process refund and return requests while maintaining high customer satisfaction standards Provide responsive customer service across all touchpoints to ensure positive shopping experiences Identify and capitalize on TikTok growth opportunities, including mission completion for ad credits and promotional coupons Conduct competitive research and implement data-driven strategies to enhance shop performance Manage customer review ecosystem, addressing negative feedback through professional engagement and resolution strategies Oversee CRM system implementation to nurture existing customer relationships and drive repeat purchases Monitor daily shop health metrics and Seller Performance Score (SPS) to ensure platform compliance and optimal performance Account Management Serve as primary point of contact and strategic advisor for assigned client portfolio Maintain current knowledge of campaign activities across all departments to provide comprehensive client insights Build and sustain strong client relationships through proactive communication, regular reporting, and strategic guidance Lead client onboarding processes, including comprehensive needs assessments and customized strategy development Create, analyze, and present detailed performance reports with actionable recommendations for growth Troubleshoot client challenges efficiently and escalate complex issues to appropriate teams when necessary Conduct regular check-in calls to ensure client satisfaction and identify expansion opportunities Campaign Coordination & Strategy Collaborate with media buying and creative teams to ensure alignment between shop operations and advertising campaigns Develop comprehensive promotional calendars for TikTok Shop events, product launches, and seasonal initiatives Ensure seamless integration between TikTok advertising efforts and shop functionality for optimal conversion performance Track, analyze, and report on campaign performance metrics, focusing on shop conversion optimization Generate detailed audit proposals and competitive analysis reports for prospective clients Coordinate cross-functional initiatives to maximize campaign effectiveness and ROI Required Qualifications 1+ years of combined experience in account management and TikTok Shop operations Proven track record in client relationship management with demonstrated retention success Strong analytical skills with experience in performance reporting and data interpretation Excellent written and verbal communication skills with presentation experience Experience with CRM systems and customer service platforms Knowledge of TikTok platform, social commerce trends, and digital advertising ecosystems Preferred Qualifications Experience coordinating cross-functional teams and campaign initiatives Familiarity with competitive analysis and market research methodologies Understanding of e-commerce metrics, conversion optimization, and customer lifecycle management Core Competencies Client Partnership: Ability to build trust and serve as strategic advisor to diverse client portfolio Operational Excellence: Strong attention to detail with capability to manage multiple operational workflows Cross-functional Collaboration: Experience working with creative, media, and technical teams Problem-solving: Quick identification and resolution of both client and operational challenges Communication: Clear, professional communication across all stakeholder levels Key Performance Indicators Client retention and satisfaction scores Shop health metrics and SPS score maintenance Campaign performance and conversion rates Customer service response times and resolution rates Revenue growth across managed accounts Successful campaign coordination and execution rates Work Environment This role operates in a fast-paced, client-focused environment requiring daily platform monitoring, proactive client communication, and coordination across multiple internal teams. The position demands both strategic account management skills and hands-on operational execution across TikTok's evolving commerce ecosystem.