Manager - Category Strategy

hace 2 semanas


Benito Juárez, México Kohler Co. A tiempo completo

Join to apply for the Manager - Category Strategy role at Kohler Co. Location: Monterrey, N.L. / Remote BASIC FUNCTION Accountable for executing the New Product Schedule utilizing cross‑functional resources and the NPD process. Responsible for implementing the marketing program focusing on sales activities such as promotions and new product roll out. He/she works closely with all Kohler Global regional product marketing and sales teams to achieve objectives. Specific Responsibilities Program Handles the project and controls time, quality and cost to ensure the product comes to market on time. Makes project plan, such as project schedule, status report, action list, checklist, etc. Solves outstanding issues and follows up the process. Leads the project team from different functions and coordinates with different function heads to ensure project completion. Keeps tracing the NPS – New Product Schedule and aligns with the project team for timing to kickoff and launch new products accordingly. Evaluates performance of project team members. Summarizes and analyzes the project when completed for learning and process improvement. Channel Marketing Phase 1 Work with Sales and Marketing Communications team and incorporate research and promotional efforts required to meet current and projected market objectives. Implement marketing tools and new product display to promote products in showrooms, and other potential channels such as dealer. Collect and analyze market information for product team to respond to customer needs promptly and build market data warehouse for future strategy development. Phase 2 Prepare annual marketing plans for assigned products, including market strategy, incentive promotions, sales forecast, projected market penetration, and budget estimates. Develop and present sales training programs for internal sales and distributors as well as product presentations for interior designers and developers through co‑work with Trade Marketing team. Relationships and Contacts Supervisory Relationships Direct reports to Sr Manager – Category Strategy, K&B Latam. Reports to Director – Product/Category, K&B Latam on a dotted‑line basis. Organization Relationships Frequent collaborative associations with senior management and staff in Engineering, Purchasing, Industrial Design, and Manufacturing. Collaborative associations with Legal and Accounting. Work with local product marketing and retail sales closely. Education & Experience Experience: 3-5 years in New Product Development, Strategy, Category Manager, Multicultural background. Education: Industrial Design Engineering. English Fluent. Skills/Requirements Experience: 3-5 years in New Product Development, Strategy, Category Manager, Multicultural background. Education: Industrial Design Engineering. English Fluent. Benefits We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. About Us It is Kohler’s policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact kohlerjobs@kohler.com. Kohler Co. is an equal opportunity/affirmative action employer. #J-18808-Ljbffr



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