Performance Marketing Specialist
hace 10 horas
Assists with campaign setup, execution performance metrics and reporting. Runs reports, analyzes performance data against KPIs, and supports campaign optimizations based on data-driven decision‑making. Collaborates with internal teams to ensure campaign accuracy and consistency. Gains exposure to marketing platforms and performance dashboards. Execute and optimize performance marketing campaigns (Paid Media, Search, Social, Programmatic) focused on leads, sales, and ROI. Monitor, analyze, and report on key media and business KPIs: CPL, CPA, ROAS, CTR, CVR, LTV, funnel performance, and cohorts. Manage and activate customer and lead databases for segmentation, remarketing, and personalized campaigns. Operate and support CRM platforms (Salesforce, Adobe, HubSpot, or similar) for lead nurturing, automation, and performance measurement. Support growth marketing initiatives, including A/B testing, funnel optimization, audience strategies, and messaging experiments. Coordinate and oversee media and performance agencies, ensuring deliverables, SLAs, and performance outcomes. Translate data and insights into clear, actionable optimization recommendations. Support the development of dashboards and executive reports to enable data-driven decision‑making. Dashboard creation Required Experience 2–5 years of experience in digital marketing, media performance, or growth marketing roles in agile environments. Experience within retail, CPG, services, or performance-driven environments (omnichannel exposure preferred). Hands‑on experience managing always‑on campaigns and continuous optimization cycles. Direct collaboration with media, creative, and data agencies. Technical / Hard Skills Bachelor’s degree in Economics, Actuarial Science or Industrial Engineering. Advanced English. Media platforms: Google Ads, Meta Ads, TikTok Ads, DV360 (or similar). Digital analytics: Google Analytics, Adobe Analytics (preferred). CRM and CDP platforms: Salesforce, HubSpot, Adobe Campaign, or equivalent. Database management and audience segmentation for activation. Basic to intermediate SQL skills (data querying, extraction, and validation). Dashboards and reporting: Looker, Power BI, Tableau, or advanced Excel. Strong understanding of funnels, attribution models, and performance KPIs. Model Attribution Databricks Integration Work Properly. Hybrid: This position requires to work 3 days on site 2 days at home remote on a full-time basis. In case you need any reasonable adjustment to continue with your process, let your recruiter know. Remember to attach your CV when applying to this vacancy. #J-18808-Ljbffr
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Performance Marketing Specialist
hace 1 semana
Mexico City The Global Talent Co. A tiempo completoPerformance Marketing Specialist Remote | Latin America | Part‑time (20 hours) About Us: At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like‑minded marketing professionals. We're...
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Performance Marketing Specialist
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Mexico City The Global Talent Co. A tiempo completoPerformance Marketing Specialist Remote | Latin America | Part‑time (20 hours) About Us: At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like‑minded marketing professionals. We're...
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Remote Performance Marketing Specialist
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Mexico City The Global Talent Co. A tiempo completoA leading recruitment and marketing consultancy seeks a Performance Marketing Specialist to manage and optimize paid media campaigns across various platforms such as Meta, LinkedIn, and Google Ads. This remote position requires 3–6 years of experience in performance marketing, emphasizing analytical skills and collaboration with creative teams. The...
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Mexico City General Motors A tiempo completoA leading automotive company in Mexico City is looking for a Marketing Performance Specialist to enhance performance marketing campaigns and drive data-driven optimizations. This role requires 2-5 years of digital marketing experience and a Bachelor's degree in a related field. The candidate will execute various marketing campaigns, analyze performance...
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Performance Marketing Specialist
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Mexico City Lalamove A tiempo completoA leading on-demand delivery platform in Mexico is seeking a Performance Marketing Specialist to support its digital marketing efforts. The role involves developing and executing marketing strategies, managing budgets, and optimizing campaigns across various platforms. Ideal candidates have 4-5 years of performance marketing experience and advanced English...
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Mexico City Remote Talent LATAM A tiempo completoA leading digital marketing agency seeks a Performance Marketing Specialist for their Paid Acquisition team. This role involves optimizing paid search and social campaigns, conducting research, and analyzing performance data. Candidates need 1+ years of experience in paid campaign management, excellent Excel skills, and the ability to work remotely. The...
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Mexico City Lalamove A tiempo completoPerformance Marketing Specialist- On siteCity TeamsOn-siteAbout the companyFounded in Hong Kong in 2013, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving orders every day. We are revolutionizing the logistics industry by directly connecting customers and drivers through our technology.With 1600+ employees...
