Lead Product Manager
hace 3 semanas
Lead Product Manager – Omni-Channel Communications Scalepex | Nearshore Product Digital Experience Solutions Scalepex is a rapidly growing nearshore consulting and digital services firm helping U.S. companies scale product, engineering, CRM, and operations teams through high-quality bilingual talent across Mexico and Latin America. We are expanding our Product Digital Experience practice and seeking a Lead Product Manager to drive omni-channel communication strategy across large-scale wellbeing, health, and customer engagement programs for our enterprise clients. This role blends product ownership, lifecycle / CRM strategy, data-driven engagement, and hands‑on execution —making it ideal for someone who thrives at the intersection of product and growth. Why Scalepex? At Scalepex, you'll work with top U.S. brands while collaborating alongside our highly skilled nearshore engineering, data, and CRM specialists. You’ll lead initiatives that reach millions of users, shape client communication strategies, and influence meaningful behavioral outcomes. If you enjoy building omni-channel journeys, optimizing lifecycle funnels, and using communication to drive action at scale, this role is for you. What You’ll Do Own the end-to-end omni-channel communication strategy across email, push, SMS, in-app, and emerging channels. Define roadmaps for onboarding, lifecycle, and engagement journeys for enterprise clients. Establish KPIs and measure the impact of communication on user behavior and program outcomes. Work hands‑on in Braze (or similar platforms) to build campaigns, templates, data mappings, and triggers. Partner with Engineering, Data, and Scalepex nearshore CRM teams to deliver personalized, data‑driven journeys. Collaborate with client stakeholders across wellbeing, health, and digital experience. Implement governance, best practices, and platform standards for communications. Run experiments, launch A/B tests, analyze performance, and optimize continuously. Ensure all communications are compliant, aligned to client brand, and user‑centric. About Scalepex Scalepex is a U.S.–Mexico nearshore consulting firm specializing in: Product UX Engineering AI CRM, Lifecycle Braze Support BPO CX Operations Data Analytics Staff Augmentation Dedicated Teams. We help organizations scale quickly, reduce cost, and operate with high-quality bilingual teams across LATAM. What You Bring 5–7+ years in lifecycle marketing, CRM product ownership, product growth, or omni‑channel communications. Deep experience with Braze, Iterable, SFMC, or similar lifecycle platforms. Strong understanding of segmentation, triggers, behavioral design, and personalization at scale. Experience partnering with engineering and data teams to define requirements and technical needs. Analytical mindset — comfortable evaluating funnels, performance metrics, and behavior insights. Ability to lead projects, influence stakeholders, and align cross‑functional teams. Experience in healthcare, wellbeing, or behavioral change is a strong plus (not required). What We Offer Competitive compensation Opportunity to lead communication strategy for enterprise programs Collaborative culture working with bilingual nearshore specialists Exposure to multiple industries and large‑scale product ecosystems Fast growth environment with leadership autonomy #J-18808-Ljbffr
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Product Manager
hace 5 días
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Lead Omni-Channel Product Manager – Growth
hace 2 semanas
Monterrey, México Scalepex A tiempo completoA leading nearshore consulting firm in Monterrey is seeking a Lead Product Manager who will define and execute the omni-channel communication strategy across various platforms.The ideal candidate will have over 5 years of experience in lifecycle marketing and CRM product ownership.You will work in a fast-paced environment, collaborating with bilingual...
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Product Manager
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Monterrey, México DataArt A tiempo completoClient: Our client is a leading airline in the Latin American region.Position overview: We’re looking for a Product Manager to partner with the Digital Team Lead in Network Planning at LATAM. You will shape and deliver the digital roadmap that supports our route network strategy, enhancing connectivity, operational efficiency, and decision-making through...
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Lead Omni-Channel Product Manager – Growth
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Monterrey, México Scalepex A tiempo completoA leading nearshore consulting firm in Monterrey is seeking a Lead Product Manager who will define and execute the omni-channel communication strategy across various platforms. The ideal candidate will have over 5 years of experience in lifecycle marketing and CRM product ownership. You will work in a fast-paced environment, collaborating with bilingual...
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Lead Product Manager
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Monterrey, México Scalepex A tiempo completoLead Product Manager - Omni-Channel Communications - Braze1 day ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.Scalepex | Nearshore Product & Digital Experience SolutionsScalepex is a rapidly growing nearshore consulting and digital services firm helping U.S. companies scale product, engineering, CRM, and...
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