Regional Content Manager, Latam, Ads Marketing

hace 2 semanas

Tláhuac, Ciudad de México Servicios Comerciales Amazon Mexico S. de R.L. de C.V. - D44 A tiempo completo
4+ years of professional non-internship marketing experience

  • Experience building, executing and scaling crossfunctional programs or marketing campaigns from concept to completion
  • Experience using data and metrics to measure impact and determine improvements
  • Track record of executing content plans for various audiences and industries, managing multiple deliverables, and meeting budgets and deadlines


Come build the future with us What unites all Amazonians (across teams and geographies) is that we are all striving to delight our customers and make their lives easier—whoever that customer may be.

In pursuit of delighting customers, Amazonians have developed many products and services that have transformed the way our customers live their lives and run their businesses.

Together we are building the future, one innovative product, service, and idea at a time. Amazon Ads is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs.

Our ad solutions—including sponsored, display, video, and custom ads—leverage Amazon's innovations and insights to find, attract, and engage intended audiences throughout their daily journeys.

With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more.

Key job responsibilities

  • Work with the enterprise marketing lead to build a content strategy that takes the foundation of global strategic messages and builds in region specific customer needs and nuances to communicate the benefits of Amazon Ads offerings
  • Collaborate with regional enterprise marketing, brand content, and events teams to develop big ideas and thought leadership that elevates the Amazon Ads brand
  • Collaborate with team to identify opportunities and create powerful insights and proof points to execute strong narratives for our audience.
  • Write, edit, produce, and launch localized content, measuring the success of final content pieces to continuously raise the quality bar of future deliverables, including ownership of reporting mechanisms
  • Execute against the regional content plan, working with stakeholders to develop, and reinvent content that drives marketing activities across multiple channels: website and blog, social media, comarketing partnerships, events, paid media
  • Own the trade publication relationships to incentivize the development of engaging content to drive awareness of Amazon Ads
About the team

The Regional Enterprise Marketing team exists to accelerate adoption of Amazon Ads' full-funnel solutions by engaging enterprise brand customers and large agency partners across international locales.

We are local customer obsessed, and our team is tasked with delivering high-impact, scalable brand moments that drive awareness and deepen comprehension of Amazon Ads solutions, while reflecting regional cultures and environments.

Mexico City, DIF, MEX

  • Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
  • Experience with marketing strategies in online and mobile channels
  • Subject matter expertise in the digital advertising industry, understanding current trends and industry influencers

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