Ad Operations Specialist

hace 1 semana


Ciudad de México, Ciudad de México Zendesk A tiempo completo
Job Description

Zendesk is looking for an Ad Operations Specialist to join the Digital Marketing team and manage ad trafficking operations. Working closely with Digital Marketing Managers, you will play a vital role in ensuring the smooth execution of digital marketing campaigns across various paid media vendors worldwide.

What you will be responsible for:

  • Acting as a subject matter expert for internal and external queries regarding ad delivery and tracking on a global scale.
  • Collaborating with channel managers to facilitate the launch of new ad campaigns.
  • Maintaining accurate naming conventions and tracking ads across different channels and vendors.
  • Implementing a thorough quality assurance process for ad trafficking and ensuring its integration across all campaigns.
  • Handling the onboarding and operations of new and existing vendors and ensuring alignment among different teams such as media buyers, procurement, security, legal, and finance.
  • Managing tasks like uploading offline spend and audiences, tracking PO capacity, and other activities to guarantee smooth budget and campaign delivery.
  • Conducting comprehensive quality assurance checks on ads, lead gen forms, landing pages, and setups to verify they are error-free and meet required standards.
  • Monitoring, verifying, and reporting on campaign tracking to ensure proper functioning of tracking and attribution, troubleshooting any reporting issues that arise.
  • Collaborating with media buyers, marketing analytics, and marketing ops to ensure accurate attribution of all paid media ads.

Basic Requirements:

  • Exceptional attention to detail and ability to learn quickly in a dynamic environment.
  • Proficiency in Excel with skills like Pivot tables, VLOOKUP, SUMIF at an intermediate to advanced level.
  • Self-motivated with a strong drive to excel in a fast-paced work setting.
  • Strong analytical skills with a data-driven decision-making approach.
  • Adherence to deadlines and the capability to prioritize effectively.
  • Quick grasp of new technologies, tools, and processes.
  • Experience in digital advertising focusing on trafficking and digital tracking is advantageous.
  • BA/BS degree required.

Please be aware that candidates for this position need to be physically located in and willing to work from Mexico City (CDMX) or Mexico State (Estado de Mexico).

Zendesk software aims to bring serenity to the turbulent realm of customer service. Today, we facilitate billions of conversations with renowned brands.

Zendesk is committed to providing our employees with a rewarding and inclusive environment. Our hybrid work model allows for intentional in-person interactions at our global offices, promoting connection, collaboration, and learning, while also granting the flexibility to work remotely part of the time.

Hybrid Work Approach:

In this position, the hybrid experience is structured at the team level to offer a comprehensive onsite experience filled with connection, collaboration, learning, and recognition. It also allows for remote work part of the time. The role necessitates attendance at the local office for part of the week, with the specific in-office schedule to be determined by the hiring manager.


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