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Sr. Product Manager Cvrm

hace 5 meses

Zapopan, Jalisco, México Astrazeneca Gmbh A tiempo completo

  • Efectuar los entrenamientos de la fuerza de ventas con sus productos a cargo.
  • Diseña, implementa y evalúa actividades de marketing de la marca asignada, que pueden incluir soluciones de canales de distribución
  • Trabaja en los planes de marketing e implementa cambios en los mismos
  • Trabaja con analistas para analizar los datos de mercado e identificar los indicadores de los segmentos claves, las oportunidades de crecimiento y los riesgos comerciales.
  • Trabaja colaborativamente en conjunto con áreas de Ventas, Medicas, Acceso, Digital en los planes de marca y seguimiento de pacientes
  • Conoce a detalle el sistema de salud, patología asociada y sistemas de aprobación de alto costo y diseña planes para maximizar la performance.
  • Colabora con los departamentos internos y las agencias externas para garantizar la total comunicación y el éxito de los planes de marketing
  • Contribuye a la creatividad de actividades promocionales y educativas del producto y/o clase terapéutica.
  • Cumplir con los estándares y procedimientos que aplican al desarrollo e implementación del Sistema de Gestión de Calidad del Clúster Cono Sur.
  • Reportar cualquier evento de calidad y reclamo relacionado con los productos de AstraZeneca de acuerdo con los procedimientos locales vigentes.
  • Asegurar el cumplimiento de los procesos asignados a la responsabilidad de su puesto en el procedimiento de manejo de muestras médicas
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