Public Relations Manager-crisis Comms

hace 6 días

Polanco, Ciudad de México Marriott International, Inc A tiempo completo

Número de Empleo

Categoría de Empleo Sales & Marketing

Ubicación Mexico Regional Office, Ejercito Nacional No. 350 Suite 4C, Mexico City, MÉX, Mexico VER EN MAPA

Horario Full-Time



¿Ubicación remota? Y



¿Reubicación? N

Tipo de Posición Management

JOB SUMMARY


Crisis Communications PR is a strategic function, encompassing the actions we take to influence our external guests, internal guests, owners, company and community at-large.

Reputation management, proactive publicity measures, and civic involvement are all means to accomplish the goal of protecting our hotels, brands and business perception of the public at-large


The Crisis Communications Manager, CALA is a key member of the PR Center of Excellence team and responsible for providing participating CALA hotels crisis communications support during events or situations that pose a threat to a hotel's reputation.

Under the direction of Sr.

Manager, Communications & PR, the role will assist General Managers and property teams with media inquiries, external/internal guest communication, tracking and creating reports, and providing internal communications support at a corporate level.

The Crisis Communications Manager liaises with Area PR Directors in the COE, Social Media and Field Marketing teams, as well as the VP, Comms & PR, CALA, Franchise Services, the legal department, global security and more.

The position is home office based in Mexico City, Mexico.

CANDIDATE PROFILE
Education and Experience

  • 2year degree from an accredited university in communications, journalism or public relations
  • 3+ years' communicationsrelated experience in a corporate/brand/hotel environment
  • Strong written and verbal communication skills in English and Spanish
  • Strong analytical skills
  • Familiarity with popular consumer and industry relevant media outlets in Latin America and the US
  • Strong interpersonal and relationship skills
  • High degree of integrity and confidentiality
  • Sound judgement and discretion
  • Strong organizational and planning skills
  • Ability to work well and maintain composure under pressure
  • Ability to manage various senior level stakeholders
  • Agility to effectively manage multiple tasks simultaneously and adjust priorities
  • Able to work independently as well as part of a team
  • Proficiency in Microsoft Word, Outlook, PowerPoint, Excel, and basic graphic design computer software
  • Knowledge of Cision and other media monitoring tools a plus

CORE WORK ACTIVITIES

Crisis Communications
Provide general assistance related to supporting the reputation of all Marriott International hotels across the Caribbean and Latin America, including corporate and internal communications support

Tasks include:

  • Exhibits exceptional communication skills throughout all functions of the job (i.e., media, guests, department managers, and fellow employees).
  • Assumes primary communications role for crisis/incidents/events (e.g., discrimination, natural disasters, political unrest, foodborne illness, evacuations, labor issues, etc.) that take place in CALA hotels.
  • Develop crisis statements and materials, including talking points and toolkits.
  • Drafts responses to media inquiries about incidents occurring in supported hotels and circulates for approval to CALA Sr Director, Communications.
  • Provides timely, accurate and approved responses when queried; stay abreast of crisis news; launch proactive communications plan internally and externally.
  • Maintains professional relationships with media points of contact and gain cooperation and respect to earn a reputation as a source of reliable and trusted information.
  • Monitor and research potential reputation management issues and trends impacting the industry and the hotels across the region.
  • Tracks media coverage of current crisis/issues and develop summary reports.
  • Support coordination of crisis training and maintain tracker file of General Managers and other senior leaders that have had crisis and media training, completed Marriott crisis training, or are identified as spokespeople.
  • Advises leadership by tracking public attitudes and making General Managers and executive teams aware of the possible consequences of prospective decisions.
  • Support strategy development; identify and propose responses; research fact to contain crisis exposure.
  • Maintain Crisis media contact list.
  • In the event of a severe/urgent situation, is available 24 hours a day, seven days a week.

Department Support

  • Maintain issues report tracking and library of approved crisis statements and other relevant documents
  • Create Power Point presentations, reports and analyses as needed
  • Assist Sr. Manager, Communications & PR, with corporate and internal communications

MANAGEMENT COMPETENCIES

Leadership
-
Adaptability
  • Maintains performance level under pressure or when experiencing changes or challenges in the workplace.
-
Communication:

  • Conveys in

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