Paid Media Specialist

hace 4 semanas


Mexico Reach Digital A tiempo completo

We are looking for a Digital Marketing Specialist with an emphasis on paid search and Google platforms with 2+ years of experience to join our team Proficient in Google Ads, Google Tag Manager, Google Analytics 4, Facebook Ads and provide relevant insight, reports, strategies, trends, and spending. Please only apply if you have hands-on experience.SEO experience is a plus but not necessary.Responsibilities:You will be responsible for creating and executing digital marketing campaigns to increase brand awareness and optimize ROI for B2B and B2C advertisers.Maintain and monitor a full platform of digital marketing services that start from the top of the funnel, all the way down to a sale and customer retention:Google Ads (All Placements)Google Tag Manager & Google Analytics 4Lead Generation strategies including Remarketing, Geofencing etc.Marketing ROI Analytics & ReportingMicrosoft, Facebook Ads, LinkedIn a plusAssist with Google Tag Manager tracking for 1:1 conversionsExecute and closely monitor campaigns while continuously making improvementsDevelop strategies to maximize return on investmentProvide and interpret detailed reports on trends, spend and suggestions for the client and the agency's account teamCommunicate trends and patterns to the account team with the client's general marketing efforts in mind;Participate in proposal generating when digital marketing is part of the scopeSEO experience a plusQualifications:2+ years of digital marketing experienceExtreme attention to detailDeadline-oriented and self-starter attitudeUp to date on the latest trends and toolsExcellent communication skills (you will need to concisely interpret your reports and recommend strategies for clients and our internal team)Strong project management skillsTechnical skills:Google AdsGoogle Tag ManagerGoogle Analytics 4Microsoft AdsFacebook, Instagram, TikTok, Linkedin (Social) AdsProgrammatic Display AdvertisingDigital marketing strategiesReportingFamiliar with MacG SuiteExperience with e-commerce or real estate marketing is a plus (not necessary)SEO experience a plusEducation and experience:Minimum 2 years of digital marketing experience;Marketing or Computer Sciences Bachelor's degree is preferred.Your Goal:Ensure our paid search campaigns perform at a high level and deliver value to our clients.Communicate with the account team and clients (as needed) in a concise and comprehensive mannerBe a cool team playerPay $1,000 - $2,000 USD Per Month


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