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Digital Content Specialist-Media Buyer
hace 3 meses
Marsh McLennan is the world's leading professional services firm in risk, strategy, and people. We help clients prosper amid changing times and technologies by addressing the critical challenges and major opportunities of our time: realizing the potential of transformative technologies, reimagining the workforce for the future and more. We bring together experts from across our four global businesses — Marsh, Guy Carpenter, Mercer, and Oliver Wyman — to help make organizations more successful and societies more resilient.
Mercer is seeking candidates for the following position in México City, located in Torre Mayor Office:
Digital Content Specialist-Media Buyer
What can you expect?
- You will be responsible for stakeholder management, collaborating with marketers, digital leads, and other key stakeholders. Your role will involve managing campaigns from start to finish, working closely with the market area to understand their goals and offerings. Whether it's generating leads, driving engagement for an event, or achieving other objectives, you will play a crucial role in developing and executing the strategy.
- Opportunity to interact with different areas of Marsh McLennan and can look forward to a career with many opportunities to learn, grow, and advance.
- A high value is placed on diversity, and we work to foster understanding, inclusion, and innovation in the workplace.
What's in it for you?
- Competitive pay, Christmas bonus, and full benefits package – effective starting Day 1 (Life, major medical, and other insurances at preferential rates, as well as a Savings Fund)
- Generous paid time off for vacation, sick days, company holidays (with early dismissal), floating holidays, and time to give back to your community; flexible work culture (hybrid work schedule).
- Employee Resource Groups which provide access to leaders, relevant volunteer, and mentoring opportunities, and interactions with counterparts in industry groups and client organizations
We will count on you to:
- Partner effectively with multiple stakeholders to drive business/digital objectives, initiatives, and online optimization (inc. traffic and conversion).
- Engaging with marketers and business units to align region/country digital marketing objectives, roadmap and implementation with global strategy, processes and Martech.
- Planning of strategic change initiatives and driving related digital adoption training and best practices.
- Inputting into KPIs/targets and driving achievement inc. engagement, leads and e-commerce goals.
- Drive SEO performance inc. on content development, core web vitals, etc. Managing overall "site health" inc. SEO, tags, cookie consent, accessibility, etc. and overall "local" execution of global processes. Partnering with Technology teams on Martech implementation and adoption.
- Coaching/educating marketing teams on best practices to influence digital campaign planning and online experiences.
What do you need to have?
- At least 3 years of experience in strategizing, designing, and executing a digital marketing presence that successfully amplified brand, client/prospect engagement and online leads/e-commerce sales.
- Bachelor's degree in marketing or related fields.
- Experience in advertising on Google and Microsoft Display, Linked Ads, Demandbase Ads. Paid Campaigns: Google & Microsoft Search, Google & Microsoft Display, LinkedIn Ads, Demandbase ABM (Account-Based Marketing) Display
- Proficient in Data analysis platforms: AEM (Adobe Experience Manager), Adobe Target, Adobe Analytics, Microsoft Dynamics Experience in website automation.
- Excellent communications skills - English and local language verbal and written.
What makes you stand out?
- Good communication and customer services skills.
- Ability to multitask and liaise with multiple stakeholders.
- Ability to identify process improvement opportunities.
- Adaptability to change.
- Ability to work independently, and capable of applying judgment to plan and execute tasks efficiently.
- Ability to engage in multiple initiatives / implementations simultaneously.
- Ability to thrive in collaborative environments, actively contribute to the success of the team, and consistently go above and beyond to support colleagues.
Mercer believes in building brighter futures by redefining the world of work, reshaping retirement and investment outcomes, and unlocking real health and well-being. Mercer's approximately 25,000 employees are based in 43 countries and the firm operates in 130 countries. Mercer is a business of Marsh McLennan (NYSE: MMC), the world's leading professional services firm in the areas of risk, strategy and people, with more than 85,000 colleagues and annual revenue of over $20 billion. Through its market-leading businesses including Marsh, Guy Carpenter and Oliver Wyman, Marsh McLennan helps clients navigate an increasingly dynamic and complex environment. For more information, visit Follow Mercer on LinkedIn and Twitter.
Marsh McLennan is committed to creating a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law.
Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local based teams will identify at least one "anchor day" per week on which their full team will be together in person. office or working onsite with clients at least three days per week. Office-based teams will identify at least one "anchor day" per week on which their full team will be together in person.