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Media Communications SpecialistJob Responsibilities :Develop the brand's exposure strategy across Mexican media channels (traditional media, SNS, and digital channels).Design media mix plans, optimize budget allocation, and track performance.Lead the creation of media content and campaign briefs, regularly review performance data, and refine strategies.Monitor local media trends and anticipate communication opportunities and risks.Qualifications :Must be a Mexican with a deep understanding of local media operations.5+ years of media planning experience, familiar with traditional TVC / OOH advertising, and hands-on experience with Meta / Google / TikTok platforms.Proven experience with media campaigns for financial / technology brands; proficient in data analysis tools.Candidates with an established local media network will be preferred.#J-*****-Ljbffr


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