Mgr-Marketing Communications I

**Job Number** **********Job Category** Sales & Marketing**Location** JW Marriott Hotel Mexico City, Andres Bello 29, Mexico City, Edomex, Mexico**Schedule** Full-Time**Located Remotely?** N**Relocation?** N**Position Type** Management**JOB SUMMARY**Responsible for completing marketing plan for property.Manages all e-commerce opportunities.Develops a good working relationship with tourism bureaus and community leaders.**CANDIDATE PROFILE****Education and Experience**- High school diploma or GED; 2 years experience in the sales and marketing or related professional area.OR- 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.**CORE WORK ACTIVITIES****Conducting Daily Marketing Activities that Achieve Department Goals**- Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.- Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.- Maintains, updates, and manages all web sites.- Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.- Develops brochure and property collateral materials.- Participates in all property imaging work (e.g., signage).- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.- Ensures consistent marketing message is communicated in all advertising and collateral efforts.- Manages marketing budget throughout year.- Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.- Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding.- Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.**Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue**- Evaluates new marketing opportunities for the property.- Ensures property is represented on all quality internet sites that have the potential of providing business.- Works closely with respective Convention Bureaus and Chambers of Tourism.- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.- Develops strategic marketing plan for property, includes group, leisure and local efforts.- Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.**Building Successful Relationships that Generate Sales & Marketing Opportunities**- Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.- Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.- Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.- Works with media buyer to plan and execute advertising.- Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites.- Assists property with materials, tracking/analysis and presentations to owners.- Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.**Additional Marketing Responsibilities**- Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.).- Ensures that property is following all corporate marketing guidelines.- Approves all invoicing through MarrCom office.- Marriott International is an equal opportunity employer.We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture.We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law._Marriott International portfolio of brands includes both JW Marriott and Marriott Hotels.**Marriott Hotels**, Marriott International's flagship brand with more than 500 global locations, is advancing the art of hosting so that our guests can travel brilliantly.As a host with Marriott Hotels, you will help keep this promise by delivering premium choices, sophisticated style, and well-crafted details.With your skills and imagination, together we will innovate and reinvent the future of travel.