Marketing Specialist

hace 2 semanas

Xico, México 1840 &Amp;Amp; Company A tiempo completo

OverviewWe are seeking a remote Marketing Specialist to join our team in Mexico.A Marketing Specialist is responsible for developing and executing marketing strategies to promote the company's products or services.ResponsibilitiesSocial Media Management: develop and implement social media strategies across platforms such as Facebook, Twitter, Instagram, LinkedIn, and others; create engaging content; monitor channels; respond to inquiries; analyze performance metrics and adjust strategies as needed.Google AdWords Management: create, manage, and optimize AdWords campaigns to increase website traffic and conversions; conduct keyword research; develop ad copy that aligns with campaign goals; monitor and analyze campaign performance to improve ROI.SEO Optimization: implement SEO strategies to improve website visibility and organic search rankings; conduct keyword research and optimize website content; monitor and analyze SEOperformance using tools like Google Analytics and SEMrush.Content Creation: develop marketing materials such as blog posts, newsletters, social media posts, and website content; collaborate with the design team to produce visually appealing promotional materials.Metrics Analysis: monitor and analyze campaign performance metrics to measure success and identify areas for improvement; generate reports on marketing activities and present findings to the marketing team.Collaboration: work closely with other departments to ensure marketing efforts align with overall company goals; coordinate with external vendors for tasks such as printing and advertising.QualificationsEducation: bachelor's degree in Marketing, Business, or a related field.Experience: proven work experience as a Marketing Specialist or similar role.Skills: strong understanding of social media platforms and digital marketing tools; proficiency in Google AdWords, SEO/SEM campaigns, and web analytics; excellent communicationand presentation skills; familiarity with CRM and CMS software; ability to analyze dataand generate reports.Personal Attributes: creative thinker with a passion for marketing; detail-oriented and organized; ability to work in a fast-paced environment and manage multiple projects simultaneously.AboutCompany is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services.We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool.We firmly believe in fostering an environment where exceptional individuals can achieve optimal work-life balance, working remotely from any location while maximizing professional growth and earning potential.We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina.#J-*****-Ljbffr

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