Remote Ecommerce Manager

Join to apply for the Remote Ecommerce Manager role at HireLATAM Head of Recruiting & Client Experience @HireLATAM | Scaling US teams with elite LATAM talent | 800+ placements | Remote-first hiring expert HireLatam is a premier recruitment agency that places top Latin American talent in independent contractor roles in US companies. With a proven track record and a commitment to excellence, we're your trusted partner in the pursuit of career success. Our extensive network, personalized approach, and supportive guidance ensure that you're in the best hands to find your next job opportunity. Job Title: Remote Ecommerce Manager (100% Work From Home) Location: Remote from Latin America Position Type: Full-time Schedule: Monday to Friday, business hours in Puerto Rico time (UTC-4) Job Overview Our client is a rapidly growing D2C beauty brand pioneering LED light therapy devices with a visual, trend-forward approach that resonates with modern consumers. Their brand sits at the intersection of beauty, wellness, and pop culture - creating endless opportunities for creative storytelling. This is your chance to shape the creative vision of a category-defining brand during its most critical growth phase. They are driving strong traffic to their site, but they need someone to own the complete customer experience and maximize revenue from every session. The company currently lacks strategic leadership in conversion rate optimization, systematic A/B testing, and lifecycle marketing. Their CRO and email/SMS functions are outsourced, and they need an expert who can bring these capabilities in-house while building and managing a high-performing ecommerce team. The ideal candidate will combine deep technical expertise in Shopify and CRO with strong leadership skills—someone who can execute strategically while also building the team required to scale their direct-to-consumer business. Responsibilities Own the complete customer journey from site visit to repeat purchase, relentlessly optimizing conversion rate, AOV, and revenue per session Manage Shopify store operations, apps, and technology stack Analyze site analytics and customer behavior patterns to identify high-impact opportunities Develop and execute strategies to increase lifetime value and repeat purchase rates Track and report on key ecommerce KPIs; provide data-driven insights and recommendations Build and optimize loyalty programs or subscription offerings as appropriate Promotional Campaign Execution Coordinate site changes with broader promotional calendar and ensure flawless execution A/B Testing & Conversion Rate Optimization Develop and execute comprehensive CRO strategy across all site touchpoints (product pages, landing pages, checkout flow, etc.) Design, implement, and analyze A/B tests to systematically improve conversion performance Recruit and manage dedicated developer to support CRO implementation and testing Email/SMS Marketing Management Oversee current email/SMS agency during 3-4 month transition period Recruit, hire, and manage full-time Klaviyo specialist (Latin America-based) Provide strategic direction on flows, segmentation, campaigns, and retention strategies Ensure email/SMS drives measurable revenue growth and customer retention Oversee Amazon channel agency, hold accountable for channel performance and growth Build and manage ecommerce team (developer, Klaviyo specialist) Work with creative team on site assets and promotional materials Coordinate with operations on inventory, fulfillment, and customer service needs Monitor inventory levels and provide reporting on product performance and stock health Qualifications, Skills and Key Competencies Core Skills & Experience 5+ years in ecommerce management for D2C brands with demonstrated revenue growth Proven track record of systematic conversion rate optimization and A/B testing programs Experience managing and building ecommerce teams (in-house specialists, contractors, agencies) Strong background in customer retention and lifecycle marketing strategies Experience with beauty/wellness brands strongly preferred Hands-on expertise with Klaviyo or similar ESP (sufficient to guide and manage a specialist) Technical Capabilities Expert-level Shopify knowledge (apps, integrations, backend management, promotional mechanics) Deep understanding of CRO principles, A/B testing methodologies, and statistical significance Strong analytics skills (Google Analytics, Shopify analytics) with ability to derive actionable insights Experience managing technical projects and working with developers Familiarity with loyalty programs, subscription models, and retention apps Understanding of Amazon channel dynamics (to effectively oversee agency performance) Leadership & Team Building Experience recruiting, hiring, and managing remote team members (Latin America experience a plus) Ability to provide clear strategic direction while empowering team members to execute Comfortable managing agencies and holding vendors accountable to performance metrics Strong project management skills with ability to coordinate across multiple workstreams Strategic Thinking Data-driven approach to decision making with focus on high-impact opportunities Strong understanding of customer journey, segmentation, and personalization strategies Experience developing and optimizing promotional strategies and site merchandising Ability to balance quick wins with long-term optimization roadmap Multi-channel thinking (owned site, Amazon, future marketplaces) Work Style & Character Extreme attention to detail in execution and quality control Self-directed with ability to work productively with minimal oversight Natural drive to exceed targets and continuously improve performance Strong communication skills for cross-functional collaboration Ability to balance strategic thinking with hands-on execution when needed Growth Opportunity: Join a fast-scaling company where you'll shape our creative strategy and grow into a leadership role as we expand Ownership: Complete creative autonomy with freedom to build your ideal processes Impact: Direct influence on company performance through your creative strategy Learning: Work directly with experienced founders and marketing team in a collaborative environment Flexibility: Remote-first culture with focus on results over hours Seniority Level Not Applicable Employment Type Full-time Job Function Marketing Industries Staffing and Recruiting Referrals increase your chances of interviewing at HireLATAM by 2x #J-18808-Ljbffr