Sr. Director, Marketing

hace 1 semana

Xico, México Bmg Rights Management (Us) Llc A tiempo completo

#WEAREBMG A New Music Company for Mexico BMG is opening a new Latin America hub in Mexico and we're looking to build our team. As the first new international music company of the streaming age, we do things a little differently - putting the interests of artists and songwriters at the heart of all we do. Representing the work of music legends including Tina Turner, Mick Jagger and Keith Richards, Mötley Crüe, Roger Waters, Bryan Adams and Carlos Santana as well as DJ Khaled, Juice WRLD and thousands of others, we aim to offer the most modern, efficient, fair and transparent service to artists and songwriters. We are seeking : Senior Director, Marketing What You'll Be Doing. Create and drive brand strategy for each artist on the roster Design short and long‑term marketing plans for artists in terms of overall brand awareness, releases, touring, merchandising and brand partnerships, etc. Co‑Lead marketing team alongside VP Repertoire & Marketing in strategy development, planning meetings and consumer acquisition Direct and oversee day‑to‑day functions of marketing support staff while providing leadership and guidance to increase productivity Direct the strategic and cost‑efficient use of marketing budgets with strong ROI Lead creative process and marketing opportunities to help support each artist's individual brand Steer brainstorming, strategic, and tactical planning meetings to provide cross‑functional synergy Analyze market conditions and marketing plan effectiveness on an ongoing basis, adjusting in real time as necessary Develop strong professional working relationships across A&R, operations, finance, senior management, artists, artist managers and touring booking agents Effectively manage all third‑party partners including marketing consultants, PR consultants, video production companies, photographers, etc. Coordinate appearances and live performances for artists Must‑Haves. Expertise in global marketing strategies, digital marketing tools and social media platforms. Vast experience in the music industry, including Latin and international Marketing. #J-18808-Ljbffr

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