Marketing Operations Strategist

Directive Consulting is the leading B2B performance marketing agency that delivers real revenue not just leads.We use Customer Generation (a marketing methodology developed by us) to cut through the noise.Forget MQLs we're here to drive pipeline fuel SQLs and scale brands that are serious about growth.From Paid Media and SEO to CRO RevOps and Go-To-Market Strategy we build marketing engines that win in SaaS and across B2B industries.We move fast.We think boldly.We are elite.We hire people who challenge the status quo and push campaigns past whats expected - sparking demand for bold innovative brands.If you live for performance love solving hard problems and want your work to actuallymean somethingyoull fit right in.But heres the fun partwe dont just deliver results; were shaping the futureof marketing.Ready to build something that breaks the moldPlease note : internally this role is titled Account Strategist Revenue OperationsWe are seeking a RevOps Strategist with deep technical experience in GTM implementations GA4 architecture and multi-channel offline conversion tracking to help deliver world-class solutions within our Marketing Operations and Revenue Operations practice.The ideal candidate brings 3 years of hands-on experience across customer-side or 12 years agency-side implementing and managing marketing automation and analytics environments (HubSpot Marketo Pardot) accompanied by strong technical fluency in tracking infrastructure and revenue data workflows.Youll collaborate closely with the Director of Revenue Operations serving as both a technical problem solver and strategic advisor.This is a role for a growth-minded operator who can identify RevOps gaps architect scalable solutions and surface cross-sell and upsell opportunities while delivering exceptional client service.Key technical competencies for this role include GTM (web server-side optional) GA4 data modeling offline conversion tracking for Google LinkedIn and Meta platforms lifecycle automation lead scoring routing logic ABM execution and revenue reporting frameworks.What you offerTechnical mastery of HubSpot Marketo and / or Pardot with the ability to manage multiple client instances end-to-endStrong expertise in GTM and GA4 including event architecture schema governance and tracking QAHands-on experience with offline conversion tracking and CRM-to-ad-platform integrations (Google Ads LinkedIn Meta)The ability to evaluate and optimize revenue operations processes that directly impact pipeline efficiency and revenue performanceA data-driven mindset; confidence building marketing and revenue dashboards auditing data hygiene and performing technical diagnosticsStrong client-facing communication skills and the ability to collaborate with Director-level stakeholders and aboveCuriosity drive and a desire to deepen your technical and strategic RevOps skill setRoles & ResponsibilitiesServe as a hybrid technical implementer and strategic RevOps advisor for B2B Tech and SaaS clientsArchitect and execute tracking infrastructures across GTM / GA4 MAPs and CRM systems to ensure accurate attribution and revenue reportingSet up and validate offline conversion pipelines across Google Ads LinkedIn and Meta to unlock full-funnel optimizationIdentify opportunities to expand client engagements across Marketing Ops RevOps Paid Media and Analytics lines of businessStay up to date on best practices in RevOps including lead routing frameworks attribution models ABM strategies and sales qualification methodologiesBuild strong relationships with multiple client stakeholders to drive renewals and long-term retentionCommunicate directly with clients via email Slack and Zoom translating technical insights into actionable recommendationsManage deliverables project milestones and technical implementations from discovery to final deploymentHeres what success looks likeYou own a book of clients with full autonomy to manage goals strategy and relationshipsClients experience improved data accuracy cleaner reporting and better revenue insights reflected in stronger NPS and retention ratesYou grow your client accounts through strategic RevOps roadmapping and cross-functional collaborationYou reach a point of scale where we hire additional team members to support the client load youve grownYou mentor new hires sharing technical processes and helping build our RevOps practiceWhat We OfferWe have a set living wage at DirectiveMedical dental vision plans disability and life insurance coverage for you and your family that fit your lifestyleIncluding a 100% employer-paid plan for you and a 50% employer contribution for your dependentsBenefits to Support the Whole PersonMental - Access to certified therapists through Spring Health membership to HeadspacePhysical - GympassTime Off - Unlimited PTO (2-week minimum) Paid Company Holidays Your Birthday Off End of Year Recharge (Closed December 24 - January 1) Paid Parental LeaveFinancial - Traditional and Roth 401(k) with a 3% company matchBonus - Annual bonus based on tenure which scales in total amount over timeAnnual Anniversary Trip to Newport Beach CA with peers and executive leadership for fun and entertainmentWork Environment RequirementsAs a remote-first company youll have the ability to work from anywhere in the US with the option to enjoy our state-of-the-art offices in Irvine California.For some positions as posted we will accommodate global opportunities where we have established businesses including Canada the UK and Australia.For global locations you must have established and current work authorization and permanently reside in that country.This role has the opportunity to operate 100% virtually from your home office.We primarily collaborate with our colleagues through virtual meetings (Zoom) and this role you will be required to operate a laptop computer (PC or Mac available) computer software platforms and other office productivity tools as necessary.Due to the nature of this role you must be able to remain stationary for extended periods must be able to observe and interpret written and / or verbal communication must have reliable internet access and a professional background.To perform this job successfully an individual must be able to perform each essential job duty satisfactorily.Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.If you require reasonable accommodations in completing this application interviewing completing any pre-employment testing or otherwise participating in the employee selection process direct your inquiries toAdditional InformationAt Directive one of our core values is People First.We're committed to fostering a more diverse and inclusive culture in the digital landscape.All qualified applicants will receive consideration for employment without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability age or veteran status.#LI-DC1#J-*****-Ljbffr