Lead Copywriter

hace 3 semanas


Xico, México Automoves A tiempo completo

We are hiring a Lead Copywriter to own copy across all our brands.This role covers websites, landing pages, UX flows, email marketing, SEO content, paid ads, social media, and GBP.If you are a strong digital writer who knows how to drive conversions and collaborate with UX, SEO specialists, designers, and developers, we want to hear from you.What you'll doWrite complete website copy for new builds and rebuildsCreate landing page copy with clear messaging hierarchy and conversion logicProduce UX microcopy: CTAs, buttons, forms, tooltips, error messagesWrite SEO-focused content that stays natural and humanBuild multi-email sequences and marketing campaignsWrite short-form social copy, scripts, and hooksDevelop brand voice guidelines and messaging frameworksCollaborate with UX, SEO, design, and dev teams in an agile workflowMaintain clarity, consistency, and speed across multiple brandsWhat you need to have3–7+ years of experience in digital copywritingPortfolio that includes websites and landing pages (not just social posts)Experience writing for UX (microcopy, flows, product clarity)Strong understanding of SEO and keyword integrationEmail marketing experience (automations + campaigns)Ability to write concise, high-performing copy fastExperience collaborating with designers, SEO, and developersExcellent English writing skillsNice to have SEO copywriting experience (BIG PLUS)Knowledge of GA4, Hotjar, or user behavior toolsFamiliarity with FigmaExperience writing GBP posts and descriptionsComfort using AI tools to speed up workflowsWho thrives in this roleThink in structure, clarity, and outcomesLoves writing copy that convertsEnjoys working across multiple brands and stylesMoves fast and communicates clearlyUnderstands UX logic, user journeys, and SEO fundamentals#J-*****-Ljbffr



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