Senior Content Manager
hace 3 días
OverviewSenior Content Manager (Bilingual – Spanish and English)Location: This position will be hired in Mexico, and will work 100% remotely for the United StatesKey ResponsibilitiesContent Strategy: Develop and implement a comprehensive content strategy aligned with business goals, audience personas, and market trends. Continuously optimize strategies based on performance metrics.Inbound Marketing Implementation: Incorporate inbound marketing methodologies into content strategies to attract, engage, and nurture leads throughout the customer journey. Utilize tactics such as lead nurturing, and content personalization to drive organic traffic and conversions.Content Creation: Lead the creation of high-quality content in English across multiple formats including articles, blog posts, brochures, videos, and more, especially but not limited to B2B audiences. Ensure consistency in messaging, tone, and style across content.Support SEO Optimization: Collaborate with the SEO Manager to lead SEO efforts aimed at improving search engine rankings, increasing organic traffic, and enhancing online visibility.Content Distribution: Develop and execute content distribution plans to maximize reach, engagement, and conversion. Utilize channels such as social media, email marketing, and partnerships to amplify content visibility and drive traffic among B2B decision-makers.Content Calendar Management: Develop and manage a content calendar to ensure timely delivery of content assets. Coordinate with internal stakeholders to align content release schedules with product launches, campaigns, and events.Performance Analysis: Monitor and analyze content performance metrics, such as traffic, engagement, and conversion rates. Use data insights to evaluate content effectiveness and inform strategic optimizations.Cross-functional Collaboration: Collaborate with sales, and other departments to integrate content initiatives into broader marketing campaigns and initiatives. Ensure alignment with overall brand messaging and business objectives.QualificationsBachelor's degree in Marketing, Communications, Journalism, or related fieldProficiency in the English language: Level C2 Essential(Evaluation will be carried out to confirm requirement)Fluency in English (written and verbal)5 years of experience in content production, and Inbound MarketingKnowledge of best practices in SEOStrong understanding of inbound marketing principles and strategies, particularly within the B2B sectorDetail-oriented with a commitment to maintaining high quality in content creation and deliveryExperience with content management systems, marketing automation tools as HubSpot or Marketing Cloud, and analytics platformsExcellent communication, leadership, and project management skillsBenefitsCompetitive salary and benefits above the lawScholarships to learn a language.Direct hiring by the companyWork in a company with multicultural projection100% Remote #J-18808-Ljbffr
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Senior Content Manager
hace 3 días
Mexico City Berlitz Corporation A tiempo completoSenior Content Manager (Bilingual – Spanish and English)Location: This position will be hired in Mexico, and will work 100% remotely for the United StatesKey Responsibilities:Content Strategy: Develop and implement a comprehensive content strategy aligned with business goals, audience personas, and market trends. Continuously optimize strategies based on...
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Senior Content Manager
hace 4 días
Mexico City Berlitz Corporation A tiempo completoSenior Content Manager (Bilingual – Spanish and English)Location: This position will be hired in Mexico, and will work 100% remotely for the United StatesKey Responsibilities:Content Strategy: Develop and implement a comprehensive content strategy aligned with business goals, audience personas, and market trends. Continuously optimize strategies based on...
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Content Manager
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Mexico City Proppel A tiempo completoJoin to apply for the Content Manager role at Proppel We connect LATAM talent with remote work opportunities in the most exciting companies worldwide. If you're looking for the opportunity to develop your skills and work with some of the best and most exciting companies around the world, Proppel can help. Our headquarters are in London, UK, and we're looking...
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