Paid Search Senior Specialist
hace 3 meses
Who We Are
Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
We support 100% remote work for applicants who reside in the United States.
What You’ll Be Doing- Complete and support paid search campaigns, including but not limited to account setup, strategy development, organization, and management- Ability to use reporting, analytics, and trend tools daily- Campaign set-up: keyword development, ad copy creation & testing, account set-up and restricting, bid and budget management.- Responsible for all basic tactical execution and campaign audits- Effectively prioritizes efforts to focus on delivering on the most important things tracks and reports on campaign results, data analysis and participate in weekly client calls- Plan, design, and operate paid search campaigns: Campaign Launches, Campaign Management, Budget Management, Bid Management & A/B Testing- Track and monitor reporting of campaign results daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews & End of Year analysis- Mentor and effectively delegate tasks and responsibilities to junior members on the team.
We’d Love To Hear From You If
**Requirements**:
- 2-4 years of related paid search work experience- Experience with managing campaigns within Google and Microsoft.- Hands on experience in managing monthly campaign budgets from $75k - $150k+- Client-facing skillset with a strong ability to communicate campaign strategy, performance, and recommendations effectively- Advanced computer skills, particularly Microsoft Excel and PowerPoint and Google Sheets/Docs- Google Adwords (Fundamentals & Advanced) Certifications, additional certifications a plus.
Special Consideration For:
- Experience working with health and beauty clients- Knowledge of YouTube advertising and best practices- Availability during EST/CST time zones for real-time client communication and collaboration- Experience working in Google Analytics
Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
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