Ikea for Business Manager, Ikea Mexico

hace 1 semana


Tlahuac, México IKEA A tiempo completo

**Job ID**: REF4999Z

**Date posted**: 25/03/2024

**Company description**
The IKEA vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. We operate in Singapore, Malaysia and Thailand - and have an ambitious expansion plan to bring a little bit of Sweden to new markets in the region. We are part of the Ikano Group of companies and the only IKEA franchisee owned by the Kamprad family that founded IKEA.

We also develop, own and operate Shopping Centres that are anchored by IKEA and create walkable communities by including residential, office and other types of real estate in our development plans.

We work towards making sustainability a natural part of our everyday work. We are active in our communities, driving and supporting social initiatives that benefit children, women and the environment.
**Job description**
- As Leader of Sales, the IKEA for business Manager is responsible for developing and implementing the Sales Strategy for IKEA for Business in Mexico, covering all focus customer segments. This is to be done in close cooperation with the Selling, Marketing and Fulfillment Management.
- Responsible for meeting segments-specific sales
- and margin-targets, as well as other KPIs.
- Provide general support for the Sales teams in all Mexico’s stores.

**Sales Leadership**
- Proactively identify and contact larger potential clients, with focus on top segments.
- Support IKEA for business leaders at the stores on negotiations with larger clients, upon request.
- In cooperation with the Fulfilment function, oversee the execution of larger orders, and manage the communication and follow-up with the customers.
- Support the operation of the IKEA for business sales counters in the stores, to motivate the front co-workers, and through the good example install a positive mindset of responsibility, care, and customer service.
- In coordination with Marketing, devise and establish on
- and off-line promotional activities in support of sales within the different customer verticals.

**Customer contacts - Online, Offline, and Direct Approach Sales Initiatives**
- Be responsible for follow-up and follow-through on all customer leads generated through any of the customer touchpoints, to ensure that customers experience that they are ‘attended to’ and that sales opportunities thereby are optimized.
- Ensure that all customers get a positive and reassuring experience when meeting IKEA for business.

**Customer Acquisition and CRM Content**
- Be responsible for acquisition of new customers, as well as for supporting the establishment of the qualitative and quantitative content of the company’s CRM system, which shall provide the base for all interactions with the customers.

**Customer Loyalty Program**
- Together with the IKEA for business Steering team members, develop and implement the membership loyalty program and oversee the population of data for Mexico.

**Sustainability**
- Ensure that the company’s competitive advantage within Sustainability is incorporated into the general sales message, in support of the overall image of IKEA for Business.

**Qualification** Motivation**
- Enthusiastic, with strong desire to be part of a positive and challenging environment.
- Energetic to steer the business towards long-term growth and profitability.
- Interested in understanding the insights of reports and facts in order to identify proposed actions for improvement.
- Enjoy working with others to create more effective ways or working and find positive and different-with-a-meaning solutions.
- Strong sense of motivation from creating something ‘new’ and go where no one else have gone.
- Sense of achievement coming from the feeling of doing ones best and reach for a higher ambition.

**Knowledge**
- Good conceptual and practical understanding of IKEA’s profile and range, with ability to communicate the IKEA concept to customers.
- At least 5-7 year experience in sales to professional customers, with proven track record, preferably within interior furnishings, or related industries.
- Good commercial understanding of offline as well as online marketing/sales, as well as dynamics and opportunities within multi-channels sales.
- Alignment with IKEA’s Sustainability strategy, and knowledge of how to communicate principles.
- Fluent in verbal and written English & Spanish.

**Capabilities**
- Understanding and commitment to company Culture and Values, with strong ability to convey these directly and indirectly through own way of being.
- Customer oriented with a positive personality. Fair, honest and trustworthy with excellent interpersonal skills, strong commercially creative sense, and good sense of humour.
- Strong negotiations and commercial skills, with experience in sales, and in meeting larger customers/organizations at senior management le



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