Trade Shopper Marketing Manager

hace 7 meses

Huixquilucan de Degollado, México Philips A tiempo completo

**Job Title**: Trade Shopper Marketing Manager - Personal Health

**Trade Shopper Marketing Manager - Personal Health - Huixquilucan, MEX**

The Trade Shopper Marketing Manager acts as our leading business partner, focusing on planning & shaping in-store activation (both off & online), leveraging brand visibility and improving our shopper experience & business results via winning at the moment of purchase. This position is responsible for all aspects of Trade Marketing, namely the creation & execution of a 12 month rolling Omni-channel activation plan built around retailer, shopper & category insights in consultation with key stakeholders.

**Your role**:

- Planning and development of shopper marketing strategy & objectives, identifying opportunities based on translation of retailer, shopper & category insights in consultation with both internal & external stakeholders.
- Own investment strategy & budget including monthly/quarterly reconciliation for core retailers.
- Leverage key retailer assets and Omni-channel capabilities and identifying future opportunities for shopper engagement & path to purchase.
- Clear discipline of measuring & monitoring against key performance indicators and return of investment.
- Have a key role in cross-functional collaboration to drive holistic approach to all planning, strategy & development.
- Drive shopper improvement projects that can deliver financial and strategic benefits to the business.

**You're** the right fit if**:

- You’ve acquired 8+ years of experience in similar roles, with strong understanding of retail environment in the different channels (department stores, online, auto-service, clubs and pharma), especially within auto-service (Walmart, Soriana and Chedraui). Planning, budget management and project management experience, other than also having led agency personnel.
- Your skills include clear and holistic communication, with strong persuasive and influencing ability. Good interpersonal relationships, ability to prioritize and be a strategic thinker, promoting effective solutions that challenge the status quo are key for being successful.
- You have near-native English oral and written communication skills, other than native Spanish skills

**About Philips**

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
- Learn more about our business.
- Discover our rich and exciting history.
- Learn more about our purpose.
- Read more about our employee benefits.

  • Senior Manager, Shopper Retail Xp

    hace 3 semanas

    Ciudad de México, CDMX Coca-Cola A tiempo completo

    **Position Overview**: The Shopper Retail XP Manager will be part of the **Shopper Retail XP team (SHOPPER XP)**, driving end-to-end (E2E) thinking on consumer and shopper experience across all categories of the portfolio, with a focus on offline (on-premise and off-premise modern and traditional trade) and online(e-commerce) sales channels. The Shopper...

  • Coord Trade Marketing

    hace 6 meses

    Ciudad de México Grupo LALA A tiempo completo

    Descripción: **I. Misión del puesto**: Analizar, conectar y detectar áreas de oportunidad en información de venta e inventario de los diferentes canales de Marketing, a través de la maximización de sinergias corporativas que permitan una relación efectiva entre los procesos de las distintas áreas de Marketing, Trade Marketing y equipo comercial, con...

  • Trade Marketing Manager

    hace 1 mes

    Ciudad de México, Ciudad de México Mondelēz International A tiempo completo

    About this RoleAt Mondelēz International, we're looking for a skilled Trade Marketing Manager to join our team.You will be responsible for executing the revenue management workstream, optimizing the return on investment on our trade spend activities.Your Key ResponsibilitiesWork with customer teams to track progress towards revenue KPIs.Complete promotional...

  • Shopper Retail Experiences

    hace 7 meses

    Ciudad de México The Coca-Cola Company A tiempo completo

    **What You’ll Do for Us** - Enable Weekly + growth for the The Coca-Cola Company (TCCC) Brands in modern trade, traditional and on-premise channels, in a context of multiple Shopper choices. - Accelerate purchase (Weekly+ conversion), also with ECOMMS (including eventual/specific opportunities with FSAs). - Build brand value in Commerce ecosystems, through...

  • Global Trade Marketing Manager

    hace 3 semanas

    Ciudad de México, Ciudad de México Mondelēz International A tiempo completo

    We are seeking a skilled Global Trade Marketing Manager to join our team at Mondelēz International.As a key member of our revenue management workstream, you will play a crucial role in optimizing our trade spend activities and driving business growth. Your primary responsibility will be to execute strategies and implement commercial plans for brands,...

  • Strategic In-Store Marketing Director

    hace 3 semanas

    Ecatepec de Morelos, México Philips A tiempo completo

    About the RoleWe are seeking a Strategic In-Store Marketing Director to lead our Trade Shopper Marketing efforts in Personal Health.As a key member of our team, you will be responsible for developing and executing a 12-month rolling Omni-channel activation plan that leverages retailer, shopper, and category insights to drive business results.The ideal...

  • Coordinador de Marketing y Trade Marketing

    hace 4 meses

    Ciudad de México, CDMX Productos DIFO S.A. De C.V. A tiempo completo

    Descripción de Puesto**:Coordinador de Marketing y Trade Marketing - Canal Moderno y Retail** **Resumen del Puesto**: El Coordinador de Marketing y Trade Marketing para Canal Moderno y Retail es responsable de desarrollar e implementar estrategias de marketing y trade marketing que impulsen el crecimiento de la marca y maximicen las ventas en el canal...

  • Marketing and Shopper

    hace 2 meses

    Ciudad de México, CDMX Beiersdorf México SA A tiempo completo

    At Beiersdorf, we want to help people feel good about their skin - and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our...

  • Especialista En Trade Marketing

    hace 2 semanas

    Ciudad de México, Ciudad de México Ajemex Big Cola A tiempo completo

    Descubre Tu Futuro En Ajemex Big ColaAjemex Big Cola es una empresa líder en la rama de bebidas refrescantes, y estamos en busca de un especialista en trade marketing que se una a nuestro equipo.Sobre La Empleabilidad:Alejamos toda forma de discriminación y ofrecemos prestaciones de ley, superiores y sueldo base, además de beneficios adicionales por...

  • Especialista en Trade Marketing

    hace 3 semanas

    Xalapa de Enríquez, Veracruz-Llave, México Marcomkt A tiempo completo

    ¿Qué es el Trade Marketing?El Trade Marketing es una estrategia de marketing que se enfoca en las relaciones con los proveedores, distribuidores y otros actores clave en la cadena de suministro. Su objetivo principal es aumentar la visibilidad y atractivo de los productos entre los clientes finales.Nuestro papel en MarcomktEn Marcomkt nos preocupamos por...

  • Gerente de Marketing de Comércio e Vendas

    hace 3 semanas

    Ciudad de México, Ciudad de México protrade marketing A tiempo completo

    ProTrade Marketing busca um profissional experiente para desempenhar o cargo de Gerente de Marketing de Comércio e Vendas.Sobre a empresa:A ProTrade Marketing é uma equipe de especialistas em marketing de comércio, focada em desenvolver estratégias inovadoras para maximizar as vendas e aumentar a visibilidade das marcas. Sobre a vaga:O candidato ideal...

  • Senior Trade Marketing Executive

    hace 3 semanas

    Ciudad de México, Ciudad de México Mondelēz International A tiempo completo

    Mondelēz International, a leading snacking company, is seeking an experienced Senior Trade Marketing Executive to join our team in Mexico.As a key member of our commercial team, you will be responsible for executing revenue management workstreams to optimize trade spend activities and drive business growth.This exciting opportunity offers the chance to work...

  • Brand Manager

    hace 4 semanas

    Huixquilucan, México General Mills A tiempo completo

    : General Mills has been bringing food the world loves to Latin America & Mexico for more than 24 years. We're rooted in tradition, yet we’re driven to change the future of our industry. To break away from the pack, we welcome all backgrounds, ideas and perspectives to our table. And we remain passionate about continual learning, setting higher goals and...

  • Trade Strategy Manager

    hace 2 meses

    Ciudad de México, CDMX Bayer A tiempo completo

    **Bayer es una compañía global con competencias centradas en los campos de las ciencias de la vida de la salud y la agricultura. Sus productos y servicios están diseñados para beneficiar a las personas y mejorar su calidad de vida. En Bayer tienes la oportunidad de ser parte de una cultura en la que valoramos la pasión de nuestros colaboradores por...

  • Sr. Trade Marketing Manager Dsd Ice

    hace 7 meses

    Colonia Bosques de las Lomas, México Unilever A tiempo completo

    **Unilever **está contratando** **Ice **Cream** **DSD **CSP** Manager** **Func**ión**:CSP (Customer Strategy Planning) **Scope**: Local, México **Loca**lidad**: Bosques, CDMX **T**érminos & Condiciones**: Tiempo completo, hibrido **¿QUIÉNES SOMOS?** ¿Quieres ser parte de una compañía que hace la diferencia alrededor del mundo? En Unilever,...

  • Coordinador de Trade Marketing para Canales

    hace 2 meses

    Ciudad de México, CDMX Productos DIFO S.A. De C.V. A tiempo completo

    **Información General** - **Título del puesto**: Coordinador de Trade Marketing para Canales Alternativos - **Ubicación**: Zona sur de la Ciudad de México - **Horario**: Lunes a viernes, de 9:00 a.m. a 6:00 p.m - **Salario**: Hasta $15,000 pesos netos mensuales **Objetivo del Puesto** Implementar y supervisar las estrategias de trade marketing en...

  • Analista Trade Marketing

    hace 1 mes

    Ciudad de México, CDMX Jüsto A tiempo completo

    Jüsto es el primer supermercado mexicano sin tiendas físicas y 100% digital, buscamos revolucionar la industria de autoservicio por medio de prácticas comerciales más justas, reduciendo intermediarios, a través del desarrollo y aprovechamiento de tecnología y datos, y ser el súper favorito de todos **Analista de Trade Marketing **¿Qué...

  • Coordinador de Trade Marketing

    hace 2 meses

    Ciudad de México, CDMX Productora BV A tiempo completo

    ¡Únete a nuestro equipo en una empresa de bebidas saludables! Estamos buscando personas para unirse a nuestro equipo como: **Coordinador de Trade Marketing** - **Funciones y responsabilidades**_ - Desarrollar estrategias de trade marketing para promover nuestros productos. - Participar en la planificación y ejecución de eventos y ferias comerciales. -...

  • Assoc Manager Customer Marketing

    hace 3 meses

    Ciudad de México, CDMX Hasbro Inc. A tiempo completo

    Assoc Manager Customer Marketing - Ecomm - Coordinate key account managers, agencies and brand managers to create customer focused plans that align commercial, marketing, company, and sales goals. - Develop and nurture direct relationships with ecommerce agency team and global teams aligning to full-year planning agendas. - Lead the implementation of...

  • Shopper Experience

    hace 1 mes

    Colonia Bosques de las Lomas, México Unilever A tiempo completo

    **Function: Shopper Experience** **Scope**: Beauty & Wellbeing. **Location**: Bosques, CDMX. **Terms & Conditions**: Full time. **ABOUT UNILEVER** Unilever is the place where you can bring your purpose to life with the work that you do - creating a better business and a better world. You will work on brands that are loved and improve the lives of our...