Senior Diffusion

The Senior Diffusion & Media Marketing Manager contributes to the creation of the PPG Comex strategy to communicate with different audiences by reaching sales and organizing the different levels of communication: inspiration, entertainment and education. You will lead an excellent-quick and dynamic implementors team, who met the strategic requirements while they maximize budgets and meet timelines by challenging the media planning and influencers marketing by having a vision for performance and qualitative plans. This job is located in Mexico City and reports to the Brand Director.

**Key Responsibilities**
- Define the diffusion strategy for company, leading media, sponsorships, events and influencer marketing and collaborating with the areas to have a coordinated effort plan in the company.
- Define annual diffusion strategy as a response of the business objectives.
- Media: you will need to define plans that met the strategy need and indicators: national plans, help build regional plans and develop a hub to help our concessionaires build better plans.
- Media Indicators and build a norm for our company (TV, magazines, radio, cinema, and billboards).
- Coordinate creativity needs and material development process for each media partner.
- Control and monitoring of a media buying budget per event or type of projects.
- Define campaigns based on the business strategy requested through the marketing partners.
- Sponsorships: Select main sponsorships for the brand that met the business objectives. Negotiate the in totally agreement on procurement and accomplish them in time and brand quality.
- Influencer Marketing management with clear annual plan and brand Indicators, in total agreement on omnichannel direction.
- Manage customer relationships, engaging them in value-added activities.

**Qualifications**
- 6-8 years experienced managing media, events and agencies (managing national brands with regional reach, budget management, execution, creativity, negotiation and management of different projects simultaneously).
- Bachelor´s Degree and knowledge of Mexico media market
- English advanced
- Availability to travel 25%

Benefits such as salary, medical insurance, life insurance, between others will be discussed in the process. #LI-Remote

**About us**:
**PPG: WE PROTECT AND BEAUTIFY THE WORLD**

**The PPG Way**

Every single day at PPG:
**We partner with customers to create mutual value.**

**We are "One PPG" to the world.**

**We trust our people every day, in every way.**

**We make it happen.**

**We run it like we own it.**

**We do better today than yesterday - everyday.**

Benefits will be discussed with you by your recruiter during the hiring process.