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Alliance Marketing Associate
hace 2 meses
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.
**Alliance Marketing Associate**
The (Alliance Marketing Associate) is responsible for supporting the whole brand and being accountable of Government performance.
This includes building market and customer understanding and relationships for the portfolio, implementing the strategy and goals in line with the global strategy, developing and implementing communication tactics and programs. This requires strong cross-functional skills, working closely with the alliance, key customers, the sales team, the Business-to-Business group, and the medical department. This also requires leadership and accountability. The marketing solutions should be rolled out and tracked in a timely manner, with the highest quality and compliance standards to achieve an unparalleled customer experience.
Brand performance must be monitored regularly with respect to sales, SOM, customer insights, feedback and health care market dynamics.
**Responsibilities**
- Perform market assessment and document market requirements for brand positioning.
- Integrate new channels into a holistic multi-channel communication mix.
- Responsible for initiating, collaborating, and implementing promotional activities and projects in line with the ICP (Alliance Customer Plan).
- Train and coach sales force, in close collaboration with sales management, in the future to equip them for optimal implementation for Government market.
- Set brand implementation priorities for Government.
- Manage budget for Government.
- Work closely with other Associate/Brand Managers within the alliance, affiliate, and in other countries, to share marketing programs and best practices.
- Keep senior management and other key stakeholders informed of progress in driving the success of this product strategy.
- Ensure OPEX diligence.
- Ensure compliance for new and existing programs.
- Managing vendors and agencies and make use of procurement.
- Managing materials, giving follow up on approvals for all indications.
**Knowledge of Disease Area**
- Build and maintain knowledge of Cardio-renal metabolic diseases aligned with customers’ expectations.
- Awareness of emerging views with current and new treatments within the market space.
**Requirements**:
- Living in Mexico City
- Driven by delivering business results.
- Proven results as top performer in actual role and previous roles.
- Strong Strategic thinking
- Excellent written and verbal communication skills in English and Spanish.
- Sales Experience within the pharmaceutical industry desirable.
- Knowledge of Diabetes disease is desirable.
- Advanced Proficiency in Microsoft Excel desirable.
- Strong creative development skills, teamwork skills and demonstrated project management skills.
- Strong communication and organizational skills with and to all levels of the organization
- Ability to work independently to achieve and define goals.
- Leadership skills
Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.
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