Sabritas Brand Manager

hace 7 meses

Miguel Hidalgo, México PepsiCo A tiempo completo

Overview:
**We Are PepsiCo**

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes
**LAY’S ®️, DORITOS ®️, CHEETOS ®️, GATORADE ®️, PEPSI ®️, QUAKER ®️** and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.

Our employees drive our culture. No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit. At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. At PepsiCo we create a Space to be y( )u.

**Join PepsiCo, dare to transform.**

**Responsibilities**:
**The Opportunity**

The Brand Manager will be accountable for several activities, responsible of the brand accelerate growth strategy through equity, portfolio optimization, investment, E2E efficiencies & Innovation Pipeline creating and leading a winning strategic plan for short and long term. Responsible to create and execute marketing plans that produce sustained, profitable volume growth and lasting brands positioning. Manage Advertising & Marketing expending to deliver marketing plans, and assure correct planning to deliver incremental volume, and profit for the business, ensuring the strategic plan. Build and execute plans that assure SOM market gain by tackling market white space. This role is extremely strategic for the Savory BU due to the relevance of the Sabritas as the one of the three main top brands in terms of sales (+$613MM USD for Salty BU) and the first biggest brand within the potato segment (the largest segment within the Snacks Category). Manage and coach direct reports to rapidly prepare them to assume increasing responsibility leading toward brand management and flawless execution

**Your Impact**

As The
**Sabritas Brand Manager **your scope will consist of:

- Deliver growth strategies in the short & long term by a deep understanding of consumer needs, market trends, competitors and key category dynamics through insights research and data analysis.
- Define brands key priorities and deliver an AOP strategy to capitalize growth through consumer centric tools, data analysis & business needs.
- Deliver incrementality for the business by portfolio and P&L optimization driving a higher NOPBT for each initiative.
- Ownership of brand budget (A&M) delivering efficient investments, aligned to brand & business needs.
- Lead multifunctional teams through “shared vision” by delivering a clear strategy and team role.
- Lead and execute Innovation Pipeline for several snack segments and brands, pairing up with insights, R&D and commercial team to deliver winning portfolio and OTIF results.
- Lead brands equity strategy in the long term and marketing activation in the short term to increase SOM.
- Contribute to the “improvement agenda”, including Revenue Management and PEP+ portfolio
- (reductions) with R&D and Regulatory.
- Manage key partner relationship with internal & external agencies.
- Work in partnership with Commercial development managers to develop solid commercial plans.
- Propose and manage marketing mix model and further A&M needs.

Qualifications:
**Who Are We Looking For?**

**Experience**
- Brand growth strategy, brand positioning, setting the agenda, talent development and advanced marketing knowledge.
- Taking others with you, analytical, problem solving, efficient oral and written communication, strong interpersonal skills, strategic thinking, creativity, persuasiveness, results oriented, assertiveness, tenacity, and resilience, high sense of urgency and high level of initiative.
- 4-5 years of experience in Brand Management
- English level advanced.

**Competencies Required**
- Strategic, analytical & creative thinking
- Inspirational leadership, capable to lead teams across functions / teamplayer
- Results Driven
- Strong communication skills
- High perseverance, resilience & positive attitude
- Agility skills
- Smart innovator forward thinking and decision making.
- Tust & Integrity.

We are an equal opportunity employer and value diversity at o

  • Sabritas Brand Manager

    hace 7 meses

    Miguel Hidalgo, México PepsiCo A tiempo completo

    **Overview** **We Are PepsiCo** - PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes **LAY’S ®️, DORITOS ®️, CHEETOS...

  • Brand Assoc Manager

    hace 4 días

    Miguel Hidalgo, México PepsiCo A tiempo completo

    Overview: **Brand Assoc. Manager - Temporary** Ciudad de México **Responsibilities**: **Are you looking for a challenging opportunity in an organization with a dynamic, innovative and diverse environment? if so, your future is at PepsiCo.** As a world class company, we seek excellence in everything we do from the launch of a new product to its execution...

  • Sabritas Brand Sr. Analyst

    hace 4 días

    Miguel Hidalgo, México PepsiCo A tiempo completo

    **Resumen** **What can you expect from us?** - Competitive compensation - A flexible work environment that promotes a healthy balance between personal and professional life - A dynamic and inclusive culture - A supportive team that will foster your professional growth and development - Opportunity to work with relevant projects worldwide - Opportunity to...

  • Sabritas Brand Sr. Analyst

    hace 4 días

    Miguel Hidalgo, México PepsiCo A tiempo completo

    Resumen: **What can you expect from us?** - Competitive compensation - A flexible work environment that promotes a healthy balance between personal and professional life - A dynamic and inclusive culture - A supportive team that will foster your professional growth and development - Opportunity to work with relevant projects worldwide - Opportunity to give...

  • Loyalty & Brand Manager

    hace 7 meses

    Miguel Hidalgo, México PepsiCo A tiempo completo

    Overview: **We Are PepsiCo** Join PepsiCo and dare to transform! We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place. Being part of PepsiCo means being part of one of the largest food and beverage companies in the world,...

  • Brand Manager

    hace 3 días

    Miguel Hidalgo, México Castle Five A tiempo completo

    Hola!! Ando en busqueda de un **Brand Manager** **Requisitos** - Escolaridad: Marketing, Mercadotecnia o a fin - Experiência: 2 años en adelante - Haber trabajado con empresas de consumo masivo **Ofrecemos** - Salario: 30 a 35 mil Brutos - PL - Horario de Lunes a Viernes - Lugar de trabajo: Miguel Hidalgo Tipo de puesto: Tiempo completo Salario:...

  • Brand Sr Manager Quaker

    hace 3 días

    Miguel Hidalgo, México PepsiCo A tiempo completo

    **Responsibilities**: **Are you looking for a challenging opportunity in an organization with a dynamic, innovative and diverse environment? if so, your future is at PepsiCo.** As a world class company, we seek excellence in everything we do from the launch of a new product to its execution at the point of sale. Therefore, we need talented and innovative...

  • Brand Manager

    hace 7 meses

    Miguel Hidalgo, México GA Corporativo A tiempo completo

    **Vacante para la empresa GA Corporativo en Miguel Hidalgo, Ciudad de México**: Buscamos sumar al equipo de Mercadotecnia unBRAN MANAGER ¿Qué se necesitas? - Licenciatura en: Marketing, Negocios internacionales Administración de empresas, o a fin Indispensable - Tener experiênciade 4 a 5 años como Brand Manager - Disponibilidad para viajar...

  • Brand Manager

    hace 4 meses

    Miguel Hidalgo, México Nexum A tiempo completo

    **Vacante para la empresa Nexum en Miguel Hidalgo, Ciudad de México**: **Position Title**: Brand Manager - Kids' Products As a Brand Manager for Kids’ Products, you will be responsible for developing and executing strategies to build strong brand recognition, drive customer engagement, and increase market share for our kids' product lines. You will...

  • Brand Insights Manager

    hace 7 meses

    Miguel Hidalgo, México PepsiCo A tiempo completo

    Overview: **We Are PepsiCo** Join PepsiCo and Dare for Better! We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place. Being part of PepsiCo means being part of one of the largest food and beverage companies in the world,...

  • Brand Manager

    hace 3 semanas

    Miguel Hidalgo, México SG CConsultores A tiempo completo

    Empresa con más de 30 años que se dedican a la comercialización de productos Gourmet principalmente para cadenas de autoservicio y HORECA se encuentra en búsqueda de **brand manager** **Necesitas**: Licenciatura trunca o concluida Experiência: sector retail, análisis de información para posicionamiento de la marca. **Actividades a realizar**: -...

  • Brand Innovation Manager

    hace 7 meses

    Miguel Hidalgo, México PepsiCo A tiempo completo

    Overview: **We Are PepsiCo** Join PepsiCo and dare to transform! We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.Being part of PepsiCo means being part of one of the largest food and beverage companies in the world,...

  • Brand Manager

    hace 7 meses

    Miguel Hidalgo, México CSG A tiempo completo

    **líder en la distribución de aliemntos Gourmet busca**: BRAND MANAGER - SECTOR RETAIL **¿Qué necesita tener?** Licenciatura concluida Experiência: sector retail, análisis de información para posicionamiento de la marca asiganda. **¿Qué te ofrecemos?** Sueldo: $25,000 brutos mensuales (incluye vales de despensa) + bono trimestral por...

  • Brand Manager Senior

    hace 7 meses

    Miguel Hidalgo, México Nex A tiempo completo

    **Vacante para la empresa Nex en Miguel Hidalgo, Ciudad de México**: **Descripción del Puesto**: Estamos buscando un(a) Brand Manager apasionado(a) y orientado(a) a resultados para unirse a nuestro equipo en el sector de moda retail. En esta posición, serás el arquitecto(a) principal de la identidad de nuestra marca en el mundo de la moda, liderando...

  • Brand Manager

    hace 7 meses

    Miguel Hidalgo, México Celular Express A tiempo completo

    Empresa de alimentos busca: **BRAND MANAGER - SECTOR RETAIL** **Perfil**: Licenciatura trunca o concluida Experiência: sector retail, análisis de información para posicionamiento de la marca asignada. **Oferta**: Sueldo: $22,500 brutos mensuales + $2,500 vales de despensa+ bono trimestral por cumplimiento de objetivos Prestaciones de ley desde el...

  • Brand Manager

    hace 3 meses

    Miguel Hidalgo, México NEXUM-RAIL A tiempo completo

    **Brand Manager - School Supplies (Advanced English)** The Brand Manager will be responsible for developing and implementing brand strategies to increase product visibility, drive sales, and ensure market relevance. This role requires close collaboration with marketing, sales, and product development teams, coordinating global brand strategies adapted to...

  • Brand Manager

    hace 7 meses

    Miguel Hidalgo, México CSG A tiempo completo

    **líder en la distribución de productos Gourmet busca**: BRAND MANAGER - SECTOR RETAIL **¿Qué necesita tener?** Licenciatura concluida Experiência: sector retail, análisis de información para posicionamiento de la marca asiganda. **¿Qué te ofrecemos?** Sueldo: $25,000 brutos mensuales (incluye vales de despensa) + bono trimestral por...

  • Brand Manager

    hace 4 meses

    Miguel Hidalgo, México Creaser A tiempo completo

    Somos una empresa en Crecimiento dedicada a la tecnología logística más avanzada para realizar tus envíos y estamos en busca de talento para que se integre a nuestro gran equipo de trabajo como: **BRAND MANAGER** **ZONA DE TRABAJO AV. CONSTITUYENTES / MIGUEL HIDALGO** **1. Requisitos**: - Escolaridad: Licenciatura en Mercadotecnia, Comunicación o...

  • Brand Manager Jr

    hace 7 meses

    Miguel Hidalgo, México Nex A tiempo completo

    **Vacante para la empresa Nex en Miguel Hidalgo, Ciudad de México**: BRAND MANAGER JR Análisis de precios/storechecks /Tendencias de MercadoRealizar estudios de mercado de acuerdo con las necesidades y deseos de los clientes y partes interesadas.Planificación de productos: lanzamiento, elección de portafolio por clienteElaborar estrategias con los...

  • Brand Manager Departamental

    hace 7 meses

    Miguel Hidalgo, México Nex A tiempo completo

    **Vacante para la empresa Nex en Miguel Hidalgo, Ciudad de México**: BRAND MANAGER DEPARTAMENTAL Análisis de precios/storechecks /Tendencias de MercadoRealizar estudios de mercado de acuerdo con las necesidades y deseos de los clientes y partes interesadas.Planificación de productos: lanzamiento, elección de portafolio por clienteElaborar estrategias...