On Trade Key Account Executive
hace 7 días
**Key things to know before you apply**
- Relocation support is available for this job in Colombia.
**Your ‘day to day’**:
Identify, recruit & negotiate On Premise Consumption Centers relevant for adult smokers and nicotine consumers; ideally, outlets with adequate facilities such as terraces, air extractors, etc. Recruited Consumption Centers must be willing to collaborate allowing activities to inform, engage and switch Legal Age Smokers to Smoke Free Products tapping into different communities for whom Smoke Free Products would be relevant.
- Enable adequate Consumption Centers for Smoke Free Products conversion strategies, influencing current Legal Age Smokers consumers to Smoke Free Products in different occasions & environments.
- Recruit, train, and lead a team of IQOS Coaches.
- Identify opportunities to improve the experience in trails and demonstrate the Smoke Free Products.
- Support consumer journey (activities may include demonstration, soft lending, follow-up, tester kit pick-up, support during purchasing) and minimize adoption barriers leveraging on other Smoke Free Products commercialization channels, services, and programs. In case the activity is carried out remotely, the above-mentioned tasks will be performed by phone and/or any other tools and equipment provided for the activity.
- Strategic planning that provides optimal conditions for coaches’ activations (outlet, day, hour, staff engagement, etc.). Visit at least 80% of activations and brilliant execution of staff incentives.
- Identify and engage relevant Legal Age Smokers Key Consumption Centers staff & owners to inform and convert them to SFPs and leverage on their legal age users' network to speed up the conversion of consumer base on the territory from combustible to Smoke Free Products.
- Provide feedback and insights to support the design and definition of the SFP IQOS Coach Leader call mission, to propose new solution to satisfy the consumer needs and to find solution for solving simple problems.
**Who we’re looking for**:
- At least 3-5 years of experience in On Trade, Sales, Trade Marketing or B2C business.
- Experience in commercialization and distribution channels (desirable).
- Experience in brand development through merchandising & events (desirable).
- Validated personal leadership, communication and negotiation skills are required.
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