Digital Marketing Specialist

hace 4 semanas

Monterrey, México Redwood Logistics A tiempo completo

**Digital Marketing Specialist**

Reports To**:Chief Marketing Officer**

Location**:Monterrey, Mexico**

Environment**: Hybrid (option to work remotely Monday & Friday)**

Status**:Salaried**

**Work Schedule**:
This position is **full-time** and **hybrid, Monday through Friday** from about **8:00 AM to 5:00 PM** (local time) with an hour break, but flexibility is available based on coverage.

**Who We Are**:
**Redwood Logistics** is one of the fastest growing? and most innovative 4PL providers offering supply chain execution and next-generation supply chain technology solutions.? For more than 20 years, Redwood Logistics has been helping move businesses forward by connecting our clients to winning strategies. As a next-generation leader in forth-party logistics (4PL), we live at the intersection of logistics and technology. We focus brilliant minds, technology services, and performance excellence to modernize supply chains.

From our diversity of services, data-driven network solutions, and strategically integrated model, we have positioned ourselves as the dominant player in the mid-market space operating across North America and Mexico. We are a privately held company, managing significant transportation spend - we are big, but flexible with an entrepreneurial spirit.

**Redwood Mexico**, a subsidiary of Redwood Logistics, speaks the cross-border shipping language removing roadblocks that can bring cross-border supply chains to a stand-still.

Our continued success is driven by our fearless and innovative people. Being part of the Redwood family means taking the road less traveled, building each other up to greatness, and always leaving room for fun

Ready to grow with us? With $1.4B in Revenue, 34% YOY SaaS growth and 400% SaaS pipeline, now is the time to join Redwood

**Purpose of Your Work**:
The **Digital Marketing Specialist** will join the Global Marketing team and play an integral role in driving the continued success of the business. Reporting to the Chief Marketing Officer, the digital marketing specialist will bring a fresh perspective to marketing automation, drive campaign execution, and focus on growing revenue. The Global Marketing team consists of an inspiring end-to-end team of marketing professionals including events, digital, creative, content, demand generation, business development, marketing analytics and sales enablement.

As a Digital Marketing Specialist,** **you have the exciting opportunity to grow your digital marketing career and thrive in an organization that is evolving and leading the way we do marketing.

**How You Make a Difference Everyday**:

- As the Digital Marketing Specialist, you will assist in the development, execution and implementation of Redwood’s marketing and communication strategy to drive traffic, generate leads, increase revenue, and increase brand awareness.
- Set up, manage, and optimize display ads across Google, LinkedIn, retargeting, affiliate marketing, and content discovery platforms.
- Maintain and monitor contact lists utilizing HubSpot marketing automation and Salesforce CRM
- Collaborate with content creators to develop and optimize content for inbound and outbound campaigns, with a focus on SEO
- Assist with the maintenance of website pages
- Manage brand social channels on a day-to-day basis to engage and drive visibility with our customers and prospects
- Stay up-to-date with the latest HubSpot, LinkedIn, and ABM platform features and updates, and provide recommendations for best practices and new strategies

**You’ve Got This?**
- Bi-lingual in English and Spanish both orally and written communication skills are strong
- Growth mindset
- 1-3 years of marketing and/or content and/or digital marketing technology experience, preferably in a high-growth environment
- Ability to work in a fast-paced, deadline-driven environment and prioritize multiple competing demands.
- Strong written and verbal skills and ability to interact with cross functional team members.
- Strong written and verbal communication skills, with excellent organization
- Experience with other marketing/Sales technology tools including Salesforce, 6Sense, Wrike, Vimeo, etc.
- Bachelor's degree in Marketing or a related field

**What We Offer**:

- Life Insurance policy for you starting 30 days after employment.
- Personal Health Insurance coverage for you - Major Medical
- 30 days “Aguinaldo” Christmas bonus or prorated percentage your first year.
- Vacation time starting at 12 days. Additional days will increase per Mexican Law.
- Premium Vacation 50% vacation days (Prima vacacional).
- You will also receive benefits like Saving Plan (Fondo de Ahorro) and Food Coupons (Vales De Despensa) 6% or the Maximum amount by Mexican Law.
- You will be provided a Cell Phone Allowance of $800 pesos per month minus applicable taxes.

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