Marketing Analyst I
hace 7 meses
As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer
**Key Responsibilities**:
- Independently synthesize automated reports and visualizations that provide useful insights in close partnership with marketing and commercial teams to expose opportunities that improve commercial funnel and marketing metrics.
- Lead the development of measurement frameworks and dashboards to measure performance of marketing campaigns, tactics, and investments.
- Develop and maintain digital channel reports and ad hoc deep dives to help marketing team optimize efforts.
- Support ongoing business marketing, sales, and digital channel reports/dashboards and support ad hoc deep dives to help marketing and commercial leaders optimize efforts.
- Develop and own weekly, monthly, and quarterly metrics reporting for marketing activities to business leaders. Provide clear metrics with guidance and insights on opportunities for optimization and improvements
- Support other marketing tactics as assigned
Requirements/Qualifications
1-2 years of experience in marketing analytics, digital marketing and business intelligence reporting.
Experience in SFDC, Excel, Eloqua, Adobe Analytics and PowerBI its desirable
Excellent communication skills
Ability to present executive summaries of practical insights and recommendations to team members and leadership teams.
Bachelors degree in marketing or business administration
English verbal and written proficiency is a must and Portuguese is desirable.
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