Digital Content Team Lead

hace 3 meses

Saltillo, México John Deere A tiempo completo

There are 7 billion people on this planet. And by 2050, there will be 2 billion more... many moving into urban centers at an unprecedented rate. Making sure there is enough food, fiber and infrastructure for our rapidly growing world is what we’re all about at John Deere. And it’s why we’re investing in our people and our technology like never before in our 175-year history. Here the world’s brightest minds are tackling the world’s biggest challenges. If you believe one person can make the world a better place, we’ll put you to work. RIGHT NOW.

**Title**:Digital Content Team Lead

**Primary Location**:Mexico (MX) - Nuevo León John Deere Shared Services Mexico

**Function**:Marketing / Sales

John Deere is a foremost leader in the ag equipment business, and we continue to put a solid stamp on other industries. For over 150 years, the company’s portfolio of groundbreaking products has grown to include industries related to and outside of agriculture, including Turf, Construction and Forestry and Wind Technologies. The image of John Deere is no longer that of a signature green tractor meandering across a field; it’s been replaced with an image of acceleration, swift progress, and innovative leaping toward the company’s 200th year. The product line alone serves as proof with advances in machine performance, equipment automation, fleet management, and John Deere’s ongoing investment in emerging markets.

**Main Responsibilities**:

- Coordinates the activities of digital marketing and training teams focused on delivering personalized experiences for customers and channel partners. Collaborates with market development and product development teams to deliver seamless and intuitive communication and engagement experiences. Develops the work plan, manages budget, and coordinates supplier support as needed.

**What Skills You Need**:

- 3 or more years of experience working with cross-functional teams and adjusting working styles to achieve desired outcomes.
- 3 or more years of experience in digital go to market teams, focused on driving adoption and customer satisfaction.
- Familiarity with User Experience principles, copywriting, graphic design to deliver compelling designs that align with brand identity and tone, and ability to deliver a seamless and intuitive customer experience.
- Demonstrated ability to influence without authority to encourage teams to complete work in a timely fashion.
- Demonstrated ability to leverage data and analytics to align the best tactics to achieve outcomes and track business objectives.
- Excellent communication, documentation, organizational and interpersonal skills, with proven ability to take initiative to build strong and productive relationships and communicate clearly to audiences of all levels.

**What Makes You Stand Out**:

- Knowledge of AGILE and ECAP 3.0 practices.
- Proven experience in developing and executing comprehensive marketing strategies and plans.
- Working knowledge of various graphic design, content development and content management platforms.
- 3 or more years of effective team leadership and mentoring experience OR 3 or more years of effective influencing of others without authority and achieving business results.
- Knowledge and experience with Workfront workflow tool.
- Knowledge of John Deere’s distribution channels and their practices.
- Experience working in the Financial Services industry.
- Experience working with global teams.

**Education**:

- Bachelor’s degree in marketing, design, business administration or equivalent related experience.

**Inclusive Leadership feed the Worlds**

The World is counting on us to feed billions of people and build vital infrastructure in villages, towns, and megacities. We believe by strengthening the diversity of our workforce, we can give everyone their chance to leap forward. That´s why we celebrate diversity, champion equity, and promote inclusiveness so every employee can make the greatest impact as their true self.

At John Deere, you are empowered to create a career that will take you to where you want to go. Here, you'll enjoy the freedom to explore new projects, the support to think outside the box and the advanced tools and technology that foster innovation and achievement.

John Deere-a proven business leader
- watch your potential grow.

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