Ads Specialist

hace 3 meses

Ciudad de México CDMX Base Coat Marketing A tiempo completo

**Job description**

Who We Are:
About The Role:
As an Ads Specialist at Base Coat Marketing, you play a pivotal role in crafting and executing high-impact advertising campaigns across various platforms, including Google, Meta, Bing, LinkedIn, NextDoor, Pinterest, and TikTok. Your mission is to drive optimal results for our clients, improve conversion rates, and maximize ROAS. Your experience in managing ads on these platforms will be essential in driving results.

The Day-To-Day:

- **Research** - Conduct thorough client, audience, and keyword research to set up ad campaigns that target the highest quality audience and generate the best possible ROAS. You must investigate and understand the unique requirements of each client to ensure we meet or exceed their expectations.
- **Create Quality Ad Campaigns** - Develop engaging ad creative and copy based on our client’s specific requirements. This will include working in Google, Meta, Bing, LinkedIn, Pinterest, and TikTok advertising channels. This requires the ability to work well under pressure with an exceptional attention to detail.
- **Landing Page Development & Optimization** - Create landing pages designed to convert 15-20% of website traffic into qualified leads.
- **Monitor**:

- Closely monitor and proactively respond to underperforming campaigns. This includes connecting tools like Google Analytics, Zapier, and other reporting dashboards to our client’s ad campaigns and having a process to regularly monitor and address issues as they arise.
- **Optimize** - Identify new opportunities that lead to iterative split-testing with the goal of identifying trends that continually improve conversion rates and generate quality leads at a lower CPL.
- **Training** - Coordinate training sessions with your team members to stay up-to-date on the latest campaign trends. Everyone, including yourself, should be confident in their ability to execute their job description effectively.

Skills and Experience:

- Proficient in creating, managing, and optimizing ad campaigns, with expertise in Google Ads, Meta Ads, Bing Ads, Pinterest Ads, and TikTok Ads. (required)
- Proficient in Digital Marketing Strategy (SEO, Web Development) (required)
- Strong attention to detail and excellent organizational and project management skills.
- Problem-solving skills with an advanced drive to identify and implement solutions.
- Proficiency in communication across all areas of the business, including problem evaluation and solution presentation.
- Passion for learning about the latest digital marketing trends, willingness to collaborate, and a proactive approach.
- Teamwork
- Flexibility and Adaptability
- Customer Service
- Time management

Tools We Use
- Google Ads
- Meta Ads
- Bing Ads
- Pinterest Ads
- TikTok Ads
- NextDoor Ads
- Asana
- Slack
- Google Workspace (Calendar, Gmail, Docs, Sheets, etc)
- Google Analytics
- Zoom
- Loom
- WordPress
- GoHighLevel

Job Type and Compensation
- **Location**:We are only hiring in Latin or South America for this position.
- **Remote Position**:This is a remote a stable high-speed internet connection, a computer (desk or laptop), a microphone and a camera.
- **Work Hours**:Monday-Thursday 8am-5pm Eastern, and Friday 8am-12pm Eastern.
- _Note: Additional hours may be required to ensure the successful outcome of client results and that deadlines are met._
- **Compensation**:$1000 - $2000 USD per month, based on experience.

**Benefits**:

- **Paid Time Off**: 10x days/year with the ability to add an additional 2x days/year for every year you are with Base Coat Marketing.
- **Performance Bonuses**: Opportunities are available for every department to earn additional monthly or quarterly bonuses based on specific KPIs.
- **Half-Day Fridays**: As long as you have completed 40 hours up to 12pm on Friday, you may end the day early.

Pay: $19,274.00 - $38,548.00 per month

  • Google Ads

    hace 1 mes

    Ciudad de México Sagan A tiempo completo

    Job Title: Google Ads & Email Marketing SpecialistLocation: Remote (EST Time zone)Salary Range: up to 1800 USDWork Schedule: Monday - Friday, 9:00 AM to 5:00 PM (EST)NOTE: INDEPENDENT CONTRACTOR POSITIONCompany Overview:Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international...

  • Paid Media Specialist

    hace 2 meses

    Ciudad de México, CDMX Elogia A tiempo completo

    **Descripción**: **VIKO** es una **Digital-Business Factory **especializada en conectar **oportunidades digitales** desde 1999. ¿Cómo lo hacemos? Uniendo ideas, personas y recursos para lograr una **única misión**: crear valor con valores. Este holding, actualmente, está formado por: Contaba Oriol Chías, nuestro CTO, y nuestro Digital Warrior número...

  • Digital Acquisition Specialist

    hace 4 meses

    Ciudad de México, CDMX Rush Street Interactive A tiempo completo

    We are looking for a Digital Acquisition Specialist; This position will be key for efficient execution of our operation, optimizing and improving the performance of each digital advertising medium to maximize the performance of our campaigns and conversions. **Essential Responsibilities**: - Set up, optimize, and continuously management of PPC and digital...

  • Paid Media Specialist

    hace 6 meses

    Ciudad de México Sephora A tiempo completo

    **Paid Media Specialist** Responsable de implementar, monitorear y optimizar campañas en paid media, a fin de aumentar la visibilidad de la marca y conseguir los objetivos prometidos, obteniendo tráfico de alta calidad llevando este a conversiones para la marca. **Responsabilidades** - Planifica, implementa, monitorea y optimiza las campañas de...

  • Media Performance Optimization Specialist

    hace 1 mes

    Ciudad de México, Ciudad de México Tinuiti (Mexico) A tiempo completo

    Job SummaryWe are seeking a highly skilled Media Performance Optimization Specialist to join our team at Tinuiti (Mexico). In this role, you will be responsible for executing and supporting paid media campaigns across various channels, including Google Ads, Meta, and Microsoft. Your goal will be to drive campaign success by optimizing ad performance,...

  • Paid Media Specialist

    hace 1 mes

    Ciudad de México, CDMX t2ó México A tiempo completo

    t2ó One. Somos un grupo Global y aquí en Mexico como Agencia de Marketing Digital nos enfocamos en los resultados de negocio. Diseñamos, gestionamos y optimizamos estrategias de Marketing transversal. Tenemos presencia a nível global con la oficina sede en Madrid, en México, Estados Unidos, Italia y Canadá. Estamos en búsqueda de tu talento: **Paid...

  • Paid Media Specialist

    hace 2 meses

    Ciudad de México, CDMX Elogia A tiempo completo

    **Descripción**: **VIKO** es una **Digital-Business Factory **especializada en conectar **oportunidades digitales** desde 1999. ¿Cómo lo hacemos? Uniendo ideas, personas y recursos para lograr una **única misión**: crear valor con valores. Este holding, actualmente, está formado por: Contaba Oriol Chías, nuestro CTO, y nuestro Digital Warrior número...

  • SEO +ppc Specialist at Growing Agency

    hace 3 meses

    Ciudad de México, CDMX The Status Bureau A tiempo completo

    We are looking for an SEO and PPC specialist with 3+ years of experience. It's a full-time remote position working with an overlap on the PST time zone. **About Us** The Status Bureau is a digital marketing agency in Vancouver, BC. We execute data-driven campaigns for clients across Canada and the US. Our clients are in fashion, e-commerce, healthcare,...

  • Paid Media Specialist

    hace 1 mes

    Ciudad de México, CDMX Elogia A tiempo completo

    **Descripción**: **VIKO** es una **Digital-Business Factory **especializada en conectar **oportunidades digitales** desde 1999. ¿Cómo lo hacemos? Uniendo ideas, personas y recursos para lograr una **única misión**: crear valor con valores. Este holding, actualmente, está formado por: Contaba Oriol Chías, nuestro CTO, y nuestro Digital Warrior número...

  • Digital Marketing Strategist for E-commerce Growth

    hace 1 semana

    Ciudad de México, Ciudad de México Sagan A tiempo completo

    Job OverviewWe are seeking a highly skilled Digital Marketing Strategist to join our team at Sagan. As an Email and Ads Campaign Specialist, you will be responsible for developing, managing, and optimizing advertising campaigns across Google Ads and Facebook Ads. Additionally, you will create and execute email marketing campaigns using Klaviyo, supporting...

  • Trafficker Digital

    hace 4 meses

    03810, Ciudad de México, CDMX ADBID LATINOAMERICA A tiempo completo

    **¡Hola!** Somos **ad_bid a Globant Division**, una **agencia de Marketing Digital** especializada en pauta, estretagia digital y analítica web. Hacemos que la publicidad de nuestros clientes sea más fácil de entender, logrando obtener los mejores resultados. ¡En ad_bid buscamos el mejor talento! Queremos sumar a nuestro equipo un **Paid Ads...

  • Digital Marketing Specialist

    hace 1 mes

    Ciudad de México, Ciudad de México Tinuiti A tiempo completo

    Job Title: Digital Marketing Specialist - Shoppable MediaAbout the Role:We are seeking a highly motivated and detail-oriented Digital Marketing Specialist to join our team at Tinuiti. As a Digital Marketing Specialist, you will be responsible for tracking and analyzing the performance of shoppable media campaigns, using analytics tools to measure success...

  • Sea Employer Brand Specialist

    hace 2 meses

    Ciudad de México, CDMX WTW A tiempo completo

    **Description**: Are you passionate about blending the art of storytelling with innovative search advertising techniques? Join WTW as our SEA Employer Branding Specialist and spearhead dynamic campaigns that showcase our authentic, curious, and bold culture and attract top talent. With WTW, you'll have the opportunity to shape our employer brand's online...

  • Sr. Video Sales Specialist, Icaa Vss

    hace 4 meses

    Ciudad de México, CDMX Servicios Comerciales Amazon Mexico S. de R.L. de C.V. A tiempo completo

    7+ years of B2B sales experience - 7+ years digital advertising experience - 3+ years of advanced TV/STV advertising experience - Experience selling various video formats (MS, SS, Sponsorships, Sports) - Effectively works cross-functionally (AE, Sales Leadership, Yield, Product, Measurement) - Bachelor's Degree - Experience building and deploying GTM...

  • Sr. Video Sales Specialist, Icaa Vss

    hace 3 meses

    Ciudad de México, CDMX Servicios Comerciales Amazon Mexico S. de R.L. de C.V. A tiempo completo

    7+ years of B2B sales experience - 7+ years digital advertising experience - 3+ years of advanced TV/STV advertising experience - Experience selling various video formats (MS, SS, Sponsorships, Sports) - Effectively works cross-functionally (AE, Sales Leadership, Yield, Product, Measurement) - Bachelor's Degree - Experience building and deploying GTM...

  • Data Visualization Specialist for Digital Marketing

    hace 3 semanas

    Ciudad de México, Ciudad de México Heroes And Sidekicks A tiempo completo

    Job Description:A Marketing Analytics and Data Specialist is needed to support a prestigious client. The ideal candidate will have expertise in designing and building custom dashboards to visualize key performance indicators (KPIs) across various advertising platforms.Key Responsibilities:Design and build Looker Studio dashboards to combine platform-specific...

  • Human Resources Development Specialist

    hace 3 semanas

    Ciudad de México, Ciudad de México GAO Tek Inc. A tiempo completo

    The GAO Group, a leading supplier of advanced electronics and networking products to engineers worldwide, is seeking an ambitious Human Resources Development Specialist. We are headquartered in NYC, USA, and Toronto, Canada, with member companies incorporated in both the USA and Canada.As a specialist in our HR department, you will be responsible for:Posting...

  • Pay Per Click Specialist

    hace 4 meses

    Ciudad de México, CDMX Roverpass A tiempo completo

    **About the Company**: RoverPass is an innovative startup dedicated to transforming the campground and RV park industry. Our suite of property management solutions and advanced marketing services empower campgrounds and RV parks to attract and retain more customers effectively. As a dynamic and forward-thinking team, we are on a mission to lead the industry...

  • Digital Production Specialist

    hace 4 semanas

    Ciudad de México, Ciudad de México Jellyfish A tiempo completo

    We're seeking a highly skilled Digital Production Specialist to join our advertising team. In this role, you'll be responsible for adapting and resizing digital ads from HTML5 masters for media fulfillment, as well as producing DCO variants for display and social platforms.A successful candidate will have 6+ years of experience in similar positions, with...

  • Senior Media Optimization Specialist

    hace 2 meses

    Ciudad de México, Ciudad de México DoorDash Mexico A tiempo completo

    About the RoleWe are looking for a Senior Media Optimization Specialist to help build our first in-house media optimization team at DoorDash Mexico. This person will be responsible for deploying media accurately and efficiently across our Mexico market. You will work cross-functionally to achieve our business goals by creating processes and guidelines in our...