Marketing Manager

B2B Marketing Manager

- Location: Mexico City
- Work model: 4 days on-site / 1 remote
- Type: Full-time
- Salary: MXN 90,000 gross per month

About CUBBO

We are CUBBO, a venture-backed fulfillment company on a mission to revolutionize modern commerce worldwide.

Our vision is clear

To empower brands to gain freedom, becoming the platform present in every transaction of modern commerce.

Today, we work with some of the most recognized ecommerce and fintech brands in the region, including companies like L'Oréal and Plata. We operate thousands of transactions every day and are at a stage where our credibility, relationships, and logos become a powerful growth lever.

The Role

We are looking for a B2B Marketing Manager to own and scale Cubbo's marketing efforts with a clear objective: generate qualified demand, strengthen our market presence, and accelerate revenue growth.

This is not a purely executional role, nor a purely brand role.

It is a high-ownership, high-impact position that sits at the intersection of growth, sales, brand, and relationships. For all our active demand generation channels from Outbound to Inbound and referral.

We need someone who is exceptionally good with people, understands how to build trust in the market, and can turn relationships, visibility, and credibility into tangible business outcomes.

What You'll Do

B2B Growth & Pipeline Impact

- Own Cubbo's B2B marketing strategy with a direct impact on sales pipeline.
- Work closely with SDRs and AEs to align messaging, ICPs, and priorities.
- Focus on qualified demand and revenue contribution, not vanity metrics.

Inbound Marketing (Paid & Organic)

- Own inbound acquisition across paid (LinkedIn, Google, Meta) and organic channels.
- Optimize CAC, conversion rates, and lead quality.
- Build narratives and content that resonate with ecommerce and fintech decision-makers.

Outbound Enablement

- Partner with Sales to refine outbound messaging, sequences, and positioning.
- Test and iterate on value propositions by industry, size, and maturity.
- Continuously feed outbound efforts with insights from inbound performance.

Logos, Relationships & Referrals

- Turn top-tier logos (e.g. L'Oréal, Plata) into active growth drivers.
- Build strong relationships with customers, partners, and industry players.
- Design and scale referral initiatives leveraging trust and network.
- Collaborate with Sales and Customer Success to systematize relationship-led growth.

Events, Community & Visibility

- Own Cubbo's presence at industry events, meetups, and conferences.
- Design and execute Cubbo-led events to strengthen brand and relationships.
- Manage and grow Cubbo's podcast as a channel for credibility, storytelling, and network expansion.
- Explore and execute additional initiatives that increase Cubbo's visibility and authority in the market.

Analytics & Experimentation

- Define KPIs across the full funnel and visibility efforts.
- Measure impact of campaigns, events, and content on pipeline.
- Run constant experiments across channels, formats, and narratives.

Hands-on Execution

- This is a hands-on role: you will execute, test, and iterate.
- Work with agencies, creators, or freelancers when needed, but always owning outcomes.
- Build playbooks and foundations as the marketing function scales.

Who You Are

- Highly ambitious, proactive, and growth-driven.
- Strong relationship builder with excellent communication skills.
- Analytical, but creative and resourceful.
- Comfortable operating in fast-moving, high-expectation environments.
- Hands-on by default; you like executing.

What We're Looking For

- Proven experience in B2B Marketing roles.
- Strong understanding of tech-enabled services, ecommerce, fintech, SaaS, or logistics.
- Experience owning inbound channels (paid and organic).
- Experience enabling outbound sales motions.
- Experience with events, partnerships, or community-building is a strong plus.
- High comfort with data, funnels, and experimentation.
- A builder mindset with strong ownership.

Why Join CUBBO

- Work with highly recognizable brands and strong market credibility.
- Join at a key inflection point for growth.
- Direct impact on revenue and company positioning.
- High autonomy and ownership.
- The opportunity to shape Cubbo's B2B presence and relationships from the inside.