Customer Marketing

hace 21 horas


Tapachula, México Sony Electronics A tiempo completo

Si te apasiona convertir datos en estrategias , conectar insights con acción y potenciar la experiencia del cliente, queremos conocerte Buscamos a alguien con mente analítica, pasión por los datos y visión estratégica para impulsar nuestras campañas y fortalecer la presencia de la marca en canales físicos y digitales.

Analizar datos y generar insights accionables que impulsen decisiones estratégicas de marketing digital.
Diseñar y ejecutar estrategias de Customer Marketing (CMK) y comunicación.
Medir resultados y generar reportes de KPIs clave (ventas, tráfico, CTR, ROAS, crecimiento de base de datos).
Colaborar con equipos regionales, agencias y socios comerciales para asegurar campañas integradas y efectivas .
Supervisar la correcta implementación de contenidos y experiencias digitales

Licenciatura en Mercadotecnia, Publicidad, Ingeniería Industrial o de Datos (orientada a Marketing) .
~+2 años de experiencia en Marketing Digital, Customer Marketing o Email Marketing .
~ Inglés conversacional avanzado.
~ Dominio de herramientas de análisis de datos ( SQL, Excel, Power BI ) y CRM / redes sociales.
~ Deseable experiencia en plataformas de e-commerce (Amazon / MELI Ads).



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