Media Buyer
hace 10 horas
Media Buyer (Growth Ownership Role) The Lead Gen Partners (TLGP) · Remote
The Lead Gen Partners is a performance-based lead generation agency .
Data over opinions
This is not a button-pushing media buyer role.
Makes decisions with incomplete data
Performance & Scale
Decide when to test, hold, scale, or pull back
Allocate budget based on performance
Design structured testing frameworks (not random tests)
Push back when data does not support a request
Tracking, Attribution & Data Integrity
Ensure accurate tracking (Pixel, CAPI, CRM, trackers)
Diagnose data discrepancies
Know when to trust the data—and when not to
Understand how messaging, funnels, and sales affect performance
Proactively communicate performance and risks
Lead performance discussions with confidence
Be prepared, punctual, and data-backed
Primary KPIs (Direct Control)
Cost per Qualified Lead (CPQL)
Budget pacing accuracy
Quality of decisions
Ability to explain performance shifts
This role includes performance-based bonuses directly tied to account growth and efficiency.
Has managed large ad budgets independently
Knows when to trust data—and when to wait
Has only managed small budgets
Thinks media buying ends at CPL
TikTok Ads
YouTube Ads
Slack, Zoom, Asana
Lead testing and scaling decisions
Improve performance consistency
This role requires thinking , not just experience.
Applicants must complete our Media Buyer Application Form , which includes:
Testing frameworks
Fully remote
Async-first communication
Slack, Asana, Google Drive, GoHighLevel
Direct feedback, no politics
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