Marketing Manager
hace 1 semana
Location: Remote (Latin America) Type: Full-time Contractor Compensation: ~USD $4,000/month Wireless Support helps US-based Home Services businesses and Amazon DSPs manage their mobile devices and telecom services. We're growing and looking for a hands-on Marketing Manager to run day-to-day marketing execution, manage contractors, and drive qualified leads for the US market. This is a working lead role: you'll build, send, and optimize campaigns yourself, while directing a small contractor team. What You'll Own You'll report directly to the CEO, work closely with the VP of Sales, and be responsible for: Lifecycle & HubSpot (≈30%) Own HubSpot marketing ops: lists, workflows, basic lead scoring, and dashboards. Plan, create, and send email and SMS campaigns (nurtures, event flows, customer outreach). Monitor performance and iterate based on data (open, click, and conversion rates). Events & Trade Shows (≈25%) Coordinate pre-, during, and post-event campaigns for trade shows and industry events. Track and follow up on event-generated leads in HubSpot. Help manage event calendar and budgets with the VP of Sales & CEO. Managing Contractors (≈10%) Lead day-to-day work of: A designer & social media contractor An SEO & Shopify contractor Provide clear briefs, priorities, and feedback to keep work aligned and on time. Content & Landing Pages (≈15%) Write or refine copy for emails, landing pages, and basic collateral. Work with the designer to produce supporting assets. Create and adjust landing pages focused on clarity and conversion. Analytics & Reporting (≈10%) Maintain simple, actionable reports on lead volume, quality, and campaign performance. Share insights and recommendations with the CEO regularly. Success after 3-6 months looks like: 5–10 sales-qualified leads per month from ongoing marketing (outside of events). 15–25 sales-qualified leads per event with structured follow-up. HubSpot that is clean, organized, automated, and trusted by leadership. What You Bring Experience (Must-Haves) ~10 years in marketing, with 3+ years supporting US-based companies or the US market. Strong B2B marketing background (services, software, or related). Hands-on HubSpot experience (you've built workflows, campaigns, lists, and reports yourself). Proven email and SMS lifecycle experience: creating, launching, and improving campaigns and automations. Experience supporting events and trade shows, especially marketing around them. Experience working with or directing contractors/vendors (design, SEO, web). Near-native English, written and spoken, comfortable with US executives. Ability to work with strong overlap to US Pacific Time (at least ~6 hours between 9am–5pm PT). Traits (Non-Negotiable) Hands-on operator, not just a strategist – you like getting into the details. Proactive, "figure it out" attitude – entrepreneurial and resourceful. Highly organized, with excellent attention to detail and follow-through. Clear, confident communicator; comfortable prioritizing across multiple projects. Nice-to-Haves Experience in telecom, wireless, managed services, or IT/tech services. Exposure to Home Services (HVAC, plumbing, trades) or similar local service businesses. Familiarity with Shopify and basic eCommerce flows. Exposure to SEO, content strategy, or paid media (or agencies that run them). Compensation & Work Setup Contractor role, full-time and long-term. Approx. USD $4,000/month, depending on experience and location. Fully remote, based in Latin America. Must be able to work with significant overlap to US Pacific Time (at least ~6 hours within 9am–5pm PT). Why You'll Like This Role Report directly to the CEO and have real influence on growth. Own HubSpot and lifecycle marketing end-to-end across email, SMS, and events. Manage and direct a small contractor team while staying hands-on. Help build the marketing engine for a growing leader in Managed Mobility Services in the US.
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