Marketing Operations Specialist
hace 2 semanas
**About the Role**
Marketing Operations Specialist
Epicor is seeking a highly skilled Marketing Operations Specialist to join our team in Mexico. As a key member of our marketing operations team, you will be responsible for day-to-day marketing campaign operations using Marketo and other campaign tools. Your primary focus will be on audience selection, targeting, campaign design, execution, and measurement.
Key Responsibilities:
- Assist in analyzing and interpreting behaviors and patterns that make customers successful to retain them.
- Establish analytics to understand the metrics at which inbound marketing activity turns into customers.
- Collaborate with stakeholders across the company to design and implement strategies for nurturing sales leads through a mix of content and other calls-to-action.
- Provide best practices and make proactive recommendations on new trends and market conditions.
- Use marketing automation and lead nurturing processes through email, content, landing pages, and social media channels.
What You Will Bring:
- Strong English verbal and written communication skills.
- Strong knowledge of Microsoft Excel.
- Ability to interpret data into insights for decision making.
- Ability to identify and implement process improvement.
- Strong experience and knowledge of Marketo.
- SFDC experience is a plus.
- Ability to create reports and dashboards in Marketo or similar marketing automation tools.
About Epicor:
Epicor is a global company with a diverse team of talented professionals. We help businesses stay future-ready by connecting people, processes, and technology.
What We Offer:
- Competitive pay and benefits.
- Internal mobility opportunities.
- Free LinkedIn Learning licenses for everyone.
- Ongoing education and career development support.
- Geographically specific programs to balance the cost of education with the benefits of continued learning.
- Inclusive workplace culture.
- Global mobility opportunities.
Equal Opportunities and Accommodations Statement:
Epicor is committed to creating a workplace and global community where inclusion is valued; where you bring the whole and real you—that's who we're interested in.
Recruiter:
Elizabeth Garcia
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