Mobile Entertainment Analyst

hace 3 días


Ciudad de México, Ciudad de México Scopely A tiempo completo

At Scopely, we are passionate about developing innovative mobile games that inspire play every day. As a key member of our User Acquisition team in Mexico City, you will have the opportunity to work on a hybrid basis and contribute to a player-centric product strategy that drives healthy and sustainable active player growth.

About the Role

You will be responsible for owning our creative testing process on games like Marvel Strike Force, Star Trek Fleet Command, and others. This includes setting up multiple tests on a weekly basis, tracking performance, and reporting on final results. You will also manage the organization of our creative testing queue and vocalize any gaps in testing activity due to lack of assets.

Main Responsibilities
  • Develop strategy for optimizing creative testing spend and length
  • Collaborate with the Creative Strategy Manager and UA Creative Team in brainstorming using a results-based approach to aid in ideation
  • Assist in long-form creative analysis, providing support to the Creative Strategy Manager in monthly, quarterly, and yearly UA creative reviews
About You

We are looking for a highly analytical and organized individual with 2-3 years' experience in performance marketing. You should have knowledge of mobile gaming KPIs and be fluent in discussing creative elements, from stylistic choices to formatting decisions, to both core and broad audiences.

A strong desire to own a workflow and optimize experimental process is essential, as well as a passion for mobile entertainment/gaming. You should also possess a Bachelor's degree from an accredited university and fluency in English.

Estimated Salary: $80,000 - $110,000 per year
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