Data Analyst Expert

hace 2 semanas


Ciudad de México, Ciudad de México Match Consulting A tiempo completo
Unlock Insights and Drive Business Growth as a Data Analyst Expert

We are seeking an exceptional Data Analyst to join our team at Match Consulting. This role will report into the Head, based in the US.

Key Responsibilities:

  • Collect, analyze, and present data related to marketing campaign performance, customer behavior, and market trends.
  • Acquire relevant data from various sources, such as advertising campaigns, social media, and analytical platforms.
  • Ensure the accuracy and consistency of collected data to inform strategic decisions.
  • Transform raw data into understandable formats to assess the performance of marketing strategies and make it presentable for clients.
  • Identify market opportunities and client opportunities for upselling and cross-selling and present them to internal stakeholders.
  • Prepare data for analysis, removing inconsistencies and ensuring data integrity.
  • Conduct statistical analyses to assess the performance of marketing campaigns.
  • Identify patterns in customer behavior and propose strategic adjustments.
  • Create visually appealing reports that effectively communicate campaign performance and identified opportunities.
  • Utilize tools such as Tableau, Power BI, or marketing analytics platforms.
  • Collaborate closely with marketing teams to understand goals, identify key performance indicators (KPIs), and provide insights that enhance strategies.

Requirements:

  • 3-5 years of experience.
  • Bachelor's degree in Marketing, Statistics, Computer Science, or a related field.
  • Practical experience with data analysis tools and marketing platforms.
  • Knowledge of key marketing metrics and performance analysis.
  • Strong communication skills and the ability to translate analytical findings into actionable recommendations.
  • Results-oriented with the ability to thrive in dynamic environments.


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