Business Intelligence Lead

hace 2 semanas


Xico, México Zendesk A tiempo completo
Role Overview

Zendesk is seeking a seasoned Business Intelligence Lead to drive strategic decision-making through in-depth market analysis and data-driven insights.

About the Role

As a key member of our Market Intelligence team, you will be responsible for developing and maintaining market models, conducting competitive analyses, and providing actionable recommendations to leadership. Your expertise in data analysis, research, and operations will enable you to effectively communicate complex information to stakeholders across the organization.

Key Responsibilities
  • Develop and maintain comprehensive market models, including top-down and bottom-up approaches, using various data sources such as Gartner reports, IDC, Forrester, and industry benchmarks.
  • Conduct thorough competitive analyses to assess market share, positioning, GTM strategies, product/service mix, and acquisition plans.
  • Produce quarterly business environment analyses, identifying macro and micro trends impacting SAM and SOM or surfacing emerging trends.
  • Analyze buyer behaviors, examining the changing buying landscape and individual needs of customer support and employee experience software buyers.
  • Evaluate product market fit for current and planned product line offerings across segments and regions.
Requirements

We're looking for a highly skilled professional with:

  • A minimum of 5 years of experience in market analysis or a data analytics role, preferably in management consulting or private equity environments.
  • Exceptional research skills, with the ability to lead or execute primary and secondary research on a limited budget.
  • Strong data analysis and visualization skills, with proficiency in tools like Excel, statistical software, and data visualization platforms.
  • Experience working closely with sales teams to develop and drive actionable recommendations.
  • A willingness to become an expert in the software industry/SaaS.
Preferred Qualifications

While not required, candidates with:

  • Bachelor's degree in International or General Business, Economics, Math/Statistics, and/or Psychology, preferably with MBA/MS level coursework.
  • Familiarity with external technology research resources (e.g., Gartner, IDC, Forrester, Investor reports).
  • Demonstrated problem-solving skills, including leading multiple priorities and structuring complex problems.
Estimated Salary Range

$120,000 - $180,000 per annum, depending on location and experience.



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