Head Content Strategist

We are seeking a highly skilled and creative Content Lead to join our team at Windranger. As a key member of our Communications Team, you will be responsible for developing and implementing a comprehensive content strategy that showcases our brand's unique value proposition in the Web3 gaming industry.

1. Content Creation: Develop clear and compelling copy that translates complex ideas into accessible and engaging content tailored to the gaming audience. This includes but is not limited to game guides, game reviews, newsletters, and long-form social media posts.
2. Cross-Platform Messaging: Write and adapt content for a variety of formats including web pages, social media posts, marketing campaigns, email newsletters, and pitch decks.
3. Collaboration: Work closely with our marketing, communication, design, and development teams to ensure content aligns with brand voice and project objectives. Coordinate with external agencies to produce cohesive and high-quality content.
4. Research and Innovation: Stay updated with the latest trends in gaming and Web3 technology to ensure content is relevant and forward-thinking. It will be important to have a pulse on the Web3 gaming industry.
5. Editing and Proofreading: Ensure all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience across all channels.
6. SEO and Digital Marketing Skills: Knowledge of SEO best practices and digital marketing strategies that can increase the visibility of content and drive engagement, demonstrating an ability to align content production with business goals.
7. Familiarity with Analytics: Experience using analytics tools to measure content effectiveness and adapt strategies based on data, showing a data-driven approach to content creation.

1. Experience: Proven track record as a copywriter or related role, with a portfolio demonstrating experience in creating content for the gaming industry.
2. Gaming Fluency: Must be deeply embedded in gaming culture with the ability to create content that appeals directly to gamers.
3. Web3 Knowledge: Good understanding of Web3 technologies and the ability to demystify complex technical concepts for a broad audience.
4. Team Collaboration: Experience working with cross-functional teams and managing projects with external agencies.
5. Communication Skills: Exceptional writing, editing, and proofreading skills with an eye for detail.
6. Adaptability: Ability to handle multiple projects in a fast-paced environment and adapt content based on audience feedback and analytics.

• Base pay USDC, paid monthly
• Work Supplies, HW & Home Office Equipment
• Co-working space or home office-related expenses
• Any learning or educational materials related to work
• Travel-related expenses that are related to work
• Any expenses related to food and entertainment for work
• Any expenses related to both physical or mental health and well-being

We are committed to fostering a progressive work environment that's centered on forgiveness, empathy, belonging, and psychological well-being. Windranger is an equal opportunities workplace that doesn't discriminate based on race, ethnicity, gender, ancestry, national origin, religion, sex, sexual orientation, gender identity, age disability, veteran status, genetic information, marital status, or any other legally protected status.