Media Execution Manager LANorth
hace 4 semanas
Kenvue is seeking a Media Execution Manager for LANorth to drive Mental Availability through reach, relevance & recognition, delivering frictionless, valuable and data-based experiences to our consumers and health care professionals.
As a key member of our team, you will be responsible for developing end-to-end media strategies for the cluster, guided by a consumer-centric vision, and a focus on maximizing reach and conversion. This includes discussing E2E media initiatives across brands, looking for efficient solutions that pursue high impact on strategic audiences with desired improvements in ROAS through precision marketing at scale.
Key Responsibilities:
- Define, lead and execute the media strategy for Kenvue Brands in LA North.
- Manage the brands' budget, including planning, phasing, internal tools, PO's and billing process.
- Lead the connection with the media agency and brand managers.
- Participate in Brands' squads to connect brand strategies with media operations, ensuring excellence in execution.
- Monitor the implementation and performance of campaigns.
- Consolidate and report the strategic vision of the brands to leadership (timelines, flow).
- Operational management of data platforms (dashboards, vehicles, etc.).
Requirements:
- Bachelor's degree or equivalent in Business, Marketing or Advertising.
- Minimum 5 years of relevant experience, including media execution and digital marketing.
- Prior media agency experience or dedicated media role within a company/brand team for LATAM markets.
- Proven experience in media planning, or digital advertising.
- Skills: collaborative spirit, ability to define and set critical metrics for measuring effectiveness, creativity, strong analytical skills, excellent communication and interpersonal skills.
- Desired qualifications: English Level 100% Business English, Excel Advance, Microsoft Office Tools.
This is an exciting opportunity to join a global team of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. If you are passionate about media execution and want to make a meaningful impact, we encourage you to apply.
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