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Email Marketing Specialist
hace 2 meses
Company Overview
Italic is a pioneering luxury goods company that is redefining the traditional supply chain model. Our mission is to deliver high-quality, timeless products directly to consumers, bypassing the legacy luxury industry.
About the Role
We are seeking an experienced Email Designer to join our dynamic team. The ideal candidate will have a strong background in graphic design, a deep understanding of consumer psychology, and a passion for creating engaging email campaigns that drive customer engagement and increase customer lifetime value.
Key Responsibilities:
- Email Campaign Development: Collaborate with our team to design and execute email campaigns that align with our brand's luxury aesthetic and messaging.
- Design and Layout: Create visually appealing email templates using Figma, ensuring a seamless user experience across various devices.
- Content Creation: Develop compelling and persuasive email content that resonates with our target audience.
- Segmentation and Personalization: Implement targeted and personalized email strategies to enhance customer engagement and loyalty.
- A/B Testing: Conduct regular tests to optimize email performance and improve campaign effectiveness.
Requirements:
- At least 2-3 years of experience in creating email campaigns or similar projects.
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) or equivalent software.
- A solid understanding of email design principles, including HTML, CSS, and responsive design.
- Experience with email service providers, particularly segmentation and personalization.
Soft Skills:
- A keen eye for detail and precision in design and typography.
- Strong written and verbal communication skills.
- Excellent organizational skills and ability to manage multiple projects simultaneously.
Mentality:
- Possess a customer-centric mentality, with an understanding of how design influences consumer behavior.
- Resilience to handle different projects and tight deadlines.
- Creativity, and a constant desire to learn and improve your design skills.
What We Offer:
This is an exciting opportunity to be part of a dynamic team that is revolutionizing the luxury goods industry. We encourage all prospective candidates who believe they meet the criteria to apply.
