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Data Analyst, Marketing Insights Professional

hace 1 semana


Ciudad de México, Ciudad de México Scopely A tiempo completo

Griffin Gaming Partners is seeking a highly skilled Data Analyst to join our Marketing Analytics team in Mexico on a hybrid basis.

We are committed to creating a diverse, supportive work environment where everyone is treated with respect. We strive to provide equal employment opportunities and welcome individuals from all backgrounds to join us.

The Marketing Analytics team executes cross-portfolio analytics initiatives for Scopely's User Acquisition teams.

Key Responsibilities:
  • Analyze large, complex data sets representing the behavior of millions of online and mobile game players to address strategic and operational business questions supporting our Marketing Leadership organization.
  • Collaborate with diverse marketing stakeholders to understand their needs and collect requirements.
  • Surface valuable insights to ensure that the capital allocation strategy for our largest area of investment results in the highest and best outcome for the business.
  • Work closely with our data product, analytics engineering, and data scientists teams to deliver insightful analyses and help build data products that bring strategic fit, user value, and business value.
  • Contribute to the development of jaw-dropping dashboards to more effectively surface the group's findings.
Requirements:
  • 3 years of experience as a Data Analyst - a background in performance marketing and mobile free-to-play gaming is strongly preferred.
  • Intellectual curiosity, analytical rigor, hard-working, and good business intuition are a must.
  • Critical thinking and problem-solving capabilities.
  • Advanced skills utilizing analytics tools and languages used to manipulate and export data in large data sets (SQL) and to analyze/automate (Python preferred / R) - exposure to Google Cloud Platform and BigQuery is a plus.
  • Working knowledge of visualization tools: Looker (Preferred), Qlikview, Tableau, or PowerBI.
  • Strong presentation skills; ability to effectively communicate complex results throughout an organization.
  • Bachelor's degree - Master's degree a plus - in a quantitative or scientific field such as Math/Stats, Economics, Computer Science, Engineering, Physics, or similar.
  • A love or strong desire to work with mobile/games.
  • Strong English language skills are required for this role as we have a highly diverse and global business.