Senior Internet Marketing Consultant, Analytics Expert
hace 3 semanas
Rise, a leading media agency, is seeking a highly skilled Senior Internet Marketing Consultant to join our Analytics team. As a data scientist, you will focus on cross-channel analysis for current and prospective clients across all marketing channels, both online and offline.
Key Responsibilities:- Collaborate with clients and team members to understand client goals and identify opportunities for optimization of media
- Manage data aggregation, transformation, and normalization necessary for analysis using Excel, Alteryx, and other ETL tools
- Create and manage data tables in data warehouses, write queries to transform data
- Perform measurement, analysis, and reporting of performance metrics
- Conduct statistical analyses and provide insights and recommendations based on cross-channel data analysis
- Develop and support process standardization, automated data validation, and error checks
- Create effective dashboards and data visualizations for internal and external stakeholders using data visualization tools
- Bachelor's degree preferred
- Experience with database management, statistical analyses, and data visualization tools
- Advanced experience with Microsoft Excel and data visualization tools such as PowerBI, Tableau, and Looker Studio
- Knowledge of measurement solutions including but not limited to MMM, Incrementality, MT
Rise is an equal opportunity employer and values diversity. We are committed to creating a place of belonging where employees can grow and develop in a collaborative and inclusive environment.
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