Conversions Funnel Marketing Specialist

hace 4 semanas

Tecate, Baja California, México Global Yo A tiempo completo

**About the Position**

We are seeking a highly analytical and data-driven individual to join our team as a MOFU Marketing Analyst.

**Required Qualifications**:

  • 100% native proficiency/fluent in both English and Spanish
  • Located in either New York City or Mexico City

**Preferred Qualifications**:

  • Background in behavioral analysis (communications/marketing), product analysis, or business intelligence
  • Experience working with CDP (Customer Data Platforms) or CEP (Customer Engagement Platforms)

**Key Responsibilities**:

Programming and design of A/B test for strategic communication campaigns to maximize conversion on the MOFU

Collaboration with the TOFU team to ensure communications and strategies are in sync across the funnel

**Our Company Cultural Pillars**:

  • Views technology as progress for humanity
  • Innovative, optimistic, curious, and thinks outside the box
  • Humility & willingness to grow
  • World-class communicators
  • Proactive & problem-solving attitude

**About Global Yo**:

We believe that technology, when used correctly and when access is given equitably, should improve the human experience.

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