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Digital Marketing Specialist

hace 2 meses

Ciudad de México, Ciudad de México Rumzer A tiempo completo
{"h1": "Digital Marketer Job Description", "p": "At Rumzer, we're on a mission to help manufacturers comply with global environmental regulations using the best software technology. As a Digital Marketer, you'll play a crucial role in our success by developing a distinct online presence, increasing website traffic, and executing digital marketing tasks.

**Key Responsibilities:**

* Develop a strong online presence through social media marketing
* Implement search engine optimization (SEO) strategies to increase website traffic
* Create visually appealing content using Adobe Creative Suite
* Assist in executing email marketing campaigns
* Execute digital marketing tasks
* Create consistent brand messaging
* Analyze marketing campaign performances
* Use insights from past campaigns to optimize new ones
* Engage with online audiences
* Work with external collaborators to bring business and marketing goals to life
* Establish key performance indicators related to marketing strategies

**Requirements:**

* 4-year degree in a relevant discipline
* 1+ years experience in B2B digital marketing

**Benefits:**

* Full-time remote
* Flexible: part-time or full-time arrangements are possible
* Work with a great team that is on a great mission and is excited about our future

**Requirements:**

* BSc in marketing or discipline relevant to Search Engine Optimization
* Critical thinking capabilities
* Excellent writing skills
* Quick decision-making skills
* Ability to prioritize tasks
* Strong research skills
* Experience using Screaming Frog or similar tool to analyze sites and make SEO conclusions
* Knowledge of Google Analytics, SEM, and other SEO tools to analyze web page performance
* Understanding how search engines work
* Ability to determine the efforts and techniques required to make SEO efficient
* Ability to analyze optimization needs of a webpage
* Have the patience to wait for campaign results and learn from failed campaigns
* Functional knowledge of HTML coding and tags
* Knowledge of MS Excel to save keywords, links and project/campaign details
* Web hosting skills to track a website's uptime and downtime
* Updated knowledge of content marketing strategies and latest trends
* Devise strategic options for customer acquisition, conversion, and retention
* Understand and implement factors that can improve search marketing results
* Functional knowledge of WordPress
"}